Specialist - Marketing Communications

Location: Richmond

Title:
Specialist - Marketing Communications
Location: local to Richmond, VA area OR VA, MD and DC location. Will need to travel for meetings at Spruance once a month. Otherwise, remote.
Hours: 40 hours/week

Description

The primary role of the NA DPP marketing communications specialist is to support the segment marketing communications (MC) team's critical operating tasks for the Tyvek® garments business inclusive of the Tyvek® and Tychem® protective apparel brands. The marketing communications specialist must be comfortable in a fast-paced environment, managing execution of multiple tasks in line with the segment marketing communications plan and have excellent teamwork capabilities since execution depends on close coordination between marketing, digital marketing, and sales.

From a developmental standpoint, the specialist will gain broad exposure to the segment marketing communications function and will have the opportunity to increase hours, and lead projects as needed or if desired.

Location: local to Richmond, VA area OR VA, MD and DC location. Will need to travel for meetings at Spruance once a month. Otherwise, remote.
Hours: 40 hours/week

Position Duties:
Working closely with North America MC Lead in support of North Americal MC plan execution, the Marketing Communications Specialist will:

• Assist Channel Marketing in execution of co-branding requests including co-branded content and ad creative.
• Oversee development of sales aids and brand updates to existing collateral. This includes product catalogs, swatch books, product overview sheets, and industry overview sheets.
• Coordinate project timelines and execution of work with external agencies.
• Manage review and feedback process for on-going projects with internal stakeholders.
• NA email content calendar execution including writing email copy and working with digital marketing team for scheduling.
• Work with digital marketing team to coordinate website updates including webpage content updates and development of new webpages in line with key marketing initiatives.
• Provide tactical support for trade show activities working closely with Marketing and Sales teams and external agencies. This includes supporting booth layout development, organizing material needs, registration, lead capture needs, and reservations and providing support remotely for day-of event execution as needed.
• Ensure content files are properly uploaded to sales enablement platforms such as Media Valet, Showpad, and Resource Center. Assisting with file organization as needed.
• Assist with product photoshoots and content video shoots as needed

Qualifications/Skills:

• Bachelor or Associate's degree in related field such as Marketing, Communications, PR, or Journalism

• Demonstrated management and organizational skills, especially the ability to manage multiple projects across multiple functions or business segments with attention to detail
• Strong communication skills both oral and written and ability to work effectively in a multi-functional team
• Experience coordinating efforts with external agencies and vendors is preferred
• Copywriting experience is preferred
• Self-motivated and self-starter. Delivers on commitments.
• Demonstrated computer proficiency in a number of software programs including Microsoft Office especially Word, Excel, PowerPoint, and SharePoint. Proficiency in Adobe Creative Suite is preferred
• Genuinely promotes team spirit and commitment to common objectives
• Travel ~5-10%

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