国际化游戏出海广告产品策略与运营(亚太/中东/拉美)-Global Business Solutions
Listed on 2026-03-11
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Creative Arts/Media
Creative Advertising / Marketing, Content Writer / Copywriter
职位描述
- 负责游戏行业的广告产品Go-To-Market策略制定,把控和监督各个阶段的执行流程落地,确保策略/产品顺利上线和推广;
- 通过产品测试和市场需求收集,能准确的把控产品上线节奏和市场预期,有效的解决产品在各个阶段产生的问题;
- 对广告产品的效果监控负责,通过定义清晰有效的产品监控指标,对产品质量进行持续性评估;
- 通过和销售,运营团队和产品团队的密切合作,推动产品策略落地,促进业务目标的达成;
- 通过培训和线上线下活动,赋能内外部合作伙伴,提升各方对于产品的理解和认知,促进产品的Go-To-Market。
- 具备5年以上Game/App应用效果广告相关经验,对竞价机制和流量策略有深入的了解;
- 具备流利的中英文沟通能力,可以处理跨文化跨区域协作场景;
- 拥有突出的数据分析和逻辑能力,以及敏锐的用户洞察力,可拆解复杂问题并定义目标达成路径;
- 拥有跨团队协作和项目管理能力,善于沟通合作,可以在与产品研发和销售等团队协作场景中展现领导力;
- 具备高度的业务责任心和主人翁意识,主动与协作团队密切协作,明确业务诉求优先级,并达成业务目标。
Founded in 2012, Byte Dance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including Tik Tok, Lemon8, Cap Cut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, Byte Dance has made it easier and more fun for people to connect with, consume, and create content.
WhyJoin Byte Dance
Inspiring creativity is at the core of Byte Dance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.
As Byte Dancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity& Inclusion
Byte Dance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Byte Dance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
We are passionate about this and hope you are too.
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