Marketing Director

Our client, a well-established and growing professional services firm in Hampton Roads, is looking for a Marketing Director to serve as the right-hand seat to their CMO. This is not a build-from-zero role. You are stepping into a four-person team that already runs five to six events every six months, manages a database of 80,000 contacts, and works against a marketing budget projected to reach $3 million in 2027.

What the CMO needs is someone who can hold strategy, execution, budget, and people at the same time and move all four forward. You will set direction for every channel, lead the team's projects, and own how the vision gets executed day to day. Leadership has set the budget for this role at $100K, recognizing this is a strategic hire, not a task executor.

• Own the strategic direction for every marketing channel and explain the "why" behind campaigns before they launch
• Lead five to six events per year from concept through execution with a small, capable team
• Manage a marketing budget projected at $3 million in 2027, allocating spend and reporting on results
• Oversee email marketing infrastructure including DKIM, SPF, and segmentation of an 80,000-contact database
• Coordinate and guide the marketing team's work, leading through influence rather than formal authority
• Audit every channel, develop improvement recommendations, and carry them through to execution

Must-Haves:

• 5+ years of marketing experience with demonstrated strategic ownership, not just execution
• Event management experience with a small team running multiple events per year
• Experience managing a significant marketing budget