Regional Manager, Northwest

Overview

The Regional Manager, Northwest will oversee the business and team operations for half of Berluti China boutique stores, ensuring that the brand's standards of service, presentation, and client experience are consistently upheld. This role requires a strong leadership with a deep understanding of luxury fashion, exceptional people management skills, and a passion for Berluti brand with real entrepreneurship.

• Market intelligence: Provide first-hand information concerning commercial projects in each city.
• Market intelligence: Collect and develop market intelligence within the industry, and update the competitors' information or sales activities in China to the General Manager.
• Market intelligence: Maintain good relationships with landlords and support negotiation with them on lease contracts and business terms.
• Sales And Performance: Develop area/city action plans to achieve commercial targets in qualitative and quantitative aspects.
• Sales And Performance: Analyze sales figures and market trends to identify opportunities for growth, and provide qualitative feedback.
• Sales And Performance: Implement strategies to improve sales performance, including upselling, cross-selling, and clienteling initiatives.
• Client Engagement: Ensure that every customer receives an excellent shopping experience reflected by good mystery shopper results.
• Client Engagement: Address customer inquiries and complaints with professionalism and efficiency.
• Client Engagement: Collaborate with CRM team to develop and act on brand key CRM strategies.
• Client Engagement: Seek affinity partners for new client recruitment.
• Client Engagement: Participate in store and brand events to build client relationships.
• Team Leadership And Development: Lead, mentor, and develop a team of store managers to achieve their full potential.
• Team Leadership And Development: Provide training, coaching, and feedback for career development.
• Team Leadership And Development: Retain key talents by motivating the team to enhance job satisfaction.
• Team Leadership And Development: Manage store managers by monitoring and evaluating performance, including corrective or disciplinary actions.
• Store Operations Management: Oversee all aspects of store operations, including opening, closing, inventory management, and visual merchandising.
• Store Operations Management: Ensure that the store environment is immaculate, reflecting the luxury status of the brand.
• Store Operations Management: Maintain and enforce company policies and procedures to ensure compliance with all operational standards.
• Visual Merchandising: Collaborate with the visual merchandising team to create displays that showcase the brand’s DNA and collections.
• Visual Merchandising: Ensure that the visual presentation aligns with brand guidelines and enhances the customer experience.
• Reporting And Analysis: Prepare and present weekly, monthly, and quarterly reports on store performance.
• Reporting And Analysis: Provide insights and recommendations to senior management based on sales data and customer feedback.
• Brand Ambassadorship: Represent the brand with the highest level of professionalism and integrity.
• Brand Ambassadorship: Maintain relationships with landlords through brand events and product launch activities.

• Passionate and strong commitment towards Berluti brand
• Proven experience in fashion or luxury brands, managing multiple stores with multiple manager-level direct reports
• Excellent understanding of local market, product savoir-faire, selling ceremony and client behavior
• Establish a constant focus on Berluti branding, continually driving engagement, knowledge and passion for the brand across the retail team
• Developed analytical skills with a keen eye for detail and a "can-do" attitude with strong sense of responsibility
• Demonstrate strong leadership and influential power with solid experience in team development
• Creative and daring to try new alternatives at work
• Capability to handle and schedule frequent domestic travel
• Fluent in business English and Mandarin