Senior Manager, Cultural Relevance

Senior Manager, Cultural Relevance

Kinder's is seeking a Sr. Manager, Cultural Relevance to be part of a passionate team of dedicated and hard-working people focused on changing people's expectations of what's possible when it comes to food. Reporting into Consumer Insights as part of the new Strategic Growth & Capabilities pillar, this first-of-its-kind role at Kinder's will build and lead our cultural relevance capability—helping us stay deeply connected to people and culture and translating that understanding into opportunities across marketing, brand strategy, product development, and growth.

The ideal candidate combines deep cultural curiosity and consumer empathy with strategic thinking, business acumen, and a bias toward action. They can spot what is gaining momentum, understand why it matters, and inspire teams to turn that understanding into ideas that are relevant, distinctive, and uniquely Kinder's.

At Kinder's, we believe great brands earn their place in people's lives by being genuinely useful, inspiring, and relevant. You will help ensure that what we put into the world adds value to the people we serve by developing a deeper understanding of their lives and what matters to them—how they think, feel, connect, celebrate, experiment, struggle, scroll, search, and eat.

Going beyond a traditional insights role, you'll keep a pulse on both what's happening now and what's coming next, with a particular focus on the real-time signals emerging through social and digital behavior. You'll partner closely with Marketing, Product Development, Brand Strategy, and Consumer Insights to turn those signals into actionable strategies, products, and activations that elevate how Kinder's shows up in culture and in consumers' everyday lives.

This role will be based onsite in Walnut Creek, CA. The expected starting salary range for this role is $160,000-$195,000 per year. We may ultimately pay more or less than the posted range based on the location of the role. The amount a particular employee will earn within the salary range will be based on factors such as relevant education, qualifications, performance and business needs.