Engineer; GTM​/Go-To-Market Engineer

About Gather Up

Customers don't window shop anymore. They search, compare, and decide online.

Gather Up helps elevate honest businesses in search, ensuring these businesses show up, stand out, and win by strengthening their online presence leveraging reviews and customer experience feedback. Our AI-powered platform transforms customer signals into trust, visibility, and growth.

Gather Up is owned by Insight Integrity, a holding company focused on trust technology and digital integrity. Its portfolio includes The Transparency Company, an AI-powered review verification and protection platform, and Gather Up.

As GTM Engineer at Gather Up, you’ll own the design and development of agentic systems and tools that power our revenue engine. Embedded in Growth Operations, you’ll work at the intersection of go-to-market strategy and generative AI, partnering with GTM, engineering, and product stakeholders to build systems that drive leads, accelerate pipeline, and scale the business.

This is a hands‑on, high‑ownership role for someone who thinks in systems and builds. You’ll run sprints with Engineers and treat our GTM operation and organization like a product that is responsible for fueling our ability to accomplish our mission, vision and business objectives.

• Design, build, and operate an AI-native demand generation engine
• Treat our inbound and outbound demand generation operation as a product: instrument it, measure it, and iterate on it
• Use enrichment tools to build and enrich prospect lists, automate personalization, and power multi‑channel outreach at scale

• Automate repetitive steps in the sales process leveraging AI capabilities (e.g. follow‑ups, meeting scheduling, handoffs, and CRM updates)
• Work to improve sales win rates by designing and deploying AI powered processes to help the Sales team win
• Improve customer health scoring and expansion signal detection to surface upsell and renewal opportunities proactively
• Automate recurring customer lifecycle touchpoints including onboarding checklists, product usage summaries, and adoption nudges

• Build data pipelines, integrations, and internal tools that connect systems and reduce manual work across GTM
• Partner with Engineering as an embedded product owner; scope solutions, ship them, and own their performance
• Evolve the GTM tech stack

• New Leads and Qualified pipeline required to hit business objectives attributable to this function
• Sales win rates, cycle times and manual effort measurably reduced
• Expansion pipeline and post-sales results improvements quarter over quarter
• GTM team operates faster and more effectively because of the systems you’ve built

• 3+ years of experience in GTM Engineering, Revenue Operations, Business Operations, Product Management, Growth Engineering, or a related technical role
• Experience with AI voice tools, including Eleven Labs or similar platforms for automated calling flows
• Proven ability to take projects from 0→1: scope, build, ship, and iterate
• Strong analytical mindset. You track ROI, adoption, and system performance and use data to improve
• Excellent cross‑functional communicator; comfortable working with sales, marketing, CS, and engineering
• High ownership mindset. You identify problems, scope solutions, and ship without being closely managed
• Hands‑on experience with software such as Clay, Zoom Info, Apollo, n8n, Zapier, and CRM platforms such as Salesforce or Hub Spot
• Experience building agentic AI systems or LLM-powered workflows

• Your work directly supports the economic prosperity of local businesses and the future of local commerce
• Clear expectations, real ownership, and performance-based upside
• A fast‑moving team where strong execution is recognized and rewarded
• You’ll help build the authenticity and trust layer for agentic local commerce

• Competitive Compensation: $80K - $150K + Equity
• Full Benefits: 100% covered medical, dental, and vision for employee
• 401(k) Program:
  Invest in your future
• Flexible vacation policy
• Annual L&D stipend and continuous training and development opportunities
• Company laptop provided

• We have an office in Walnut Creek, CA.
• We are remote‑friendly for the right candidate