Principal Product Marketing Specialist

Principal Product Marketing Specialist

Job Category:
Product Management

Location:

US
- Massachusetts
- Waltham

_PLEASE NOTE:
Due to the collaborative nature of this role, we are seeking candidates who can regularly work from our Waltham office as part of a hybrid schedule._

You’ll become part of our Platform Product Marketing team?

We're at the forefront of the agentic AI revolution - helping the world’s largest enterprises harness AI across their IT development & back-office operations to transform how work gets done. Our team creates the marketing strategy, content, and programs that enable sales teams to drive adoption.

We win when our customers win. Our success is measured by how effectively we help enterprise leaders understand the business impact of agentic AI and how Pega's platform accelerates their adoption.

Are you excited about AI and intelligent automation? Do you want to work at the intersection of sales enablement and product marketing? Are you eager to learn how enterprises are adopting agentic AI?

If you thrive in a fast-paced environment collaborating with sales, product, and customer success to drive AI adoption—this is the role for you.

Pega is at the center of the agentic AI revolution. This role puts you at the heart of that opportunity.

• Own creation of agentic AI sales enablement content that drives sales confidence
• Develop webinars, whitepapers, and case studies showing agentic AI business value
• Partner with product marketing on agentic AI messaging frameworks
• Support sales with custom presentations and collateral for strategic deals
• Monitor agentic AI trends, competitor positioning, and customer feedback
• Contribute to thought leadership through articles and industry events

• Genuinely curious about how AI and automation are changing enterprise work
• Able to translate technical concepts into business language
• Eager to learn about agentic AI and how to market it effectively
• Collaborative with technical teams and customer-facing colleagues
• Detail-oriented and able to manage multiple projects
• Self-motivated and resourceful

• 0-5 years of product marketing, marketing, sales, or product management experience
• Strong written communication and presentation skills
• Ability to explain technical concepts in a business context
• 4-year college degree (BS or BA) or equivalent professional experience
• Passion for emerging technologies and AI-driven solutions

• Opportunity to work at the forefront of the agentic AI market
• Mentorship from senior product marketing leaders
• Competitive compensation, benefits, and rapid career growth
• Innovative, inclusive, collaborative team environment
• Exposure to enterprise customers and shape how they adopt AI

Base salary range for this role is 100, USD annually. This role may also be eligible for annual bonus OR commission, as well as benefits and other incentives.

The final compensation will be determined during the offer process based on the candidate's education, experience, skills, and qualifications, as well as market conditions and may vary from the posted range. We will share an information on benefits, bonus/commission, and other pay components for this role at the relevant recruitment stage.

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Pega embraces the responsible use of artificial intelligence (AI) to improve efficiency, consistency, and fairness across our business. We encourage thoughtful and ethical adoption of AI technologies that support people—not replace them. We may use AI‑enabled tools in our recruitment process. These tools are designed to assist us by providing insights and operational support.

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