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Campaign Operations Specialist
Job in
Warren, Macomb County, Michigan, 48093, USA
Listed on 2026-06-07
Listing for:
Aquent
Full Time
position Listed on 2026-06-07
Job specializations:
-
IT/Tech
Data Security, Digital Marketing
Job Description & How to Apply Below
Temporary
Salary:
$40-45 Hourly
Start Date:
Jun 29, 2026
We are seeking a dynamic individual to join our team as a specialist in orchestrating high-volume, real-time omni-channel communications. In this pivotal role, you won't just manage campaigns; you'll design, build, and operate the foundational capabilities that power personalized interactions across mobile, push, email, SMS, and in-app channels. Your expertise will directly shape how our client delivers the right message to the right customer at the right time, ensuring seamless, reliable, and impactful communication experiences.
This is an incredible opportunity to drive innovation, optimize customer journeys, and make a tangible difference in how our client engages with its vast audience.
Responsibilities
Platform Enablement:
- Collaborate with Software Engineers to develop and implement backend services and APIs for notification creation, orchestration, routing, sending, and tracking, particularly for mobile and push channels.
- Contribute to building reusable components (templates, personalization, experimentation, preference management) that will be utilized for day-to-day campaign operations.
- Support the integration with various communication providers/gateways (email, SMS, push, in-app), focusing on maintaining robust connectors, especially for mobile and push.
- Help implement channel-agnostic patterns to enable product and marketing teams to launch campaigns across multiple channels with minimal additional engineering effort.
- Partner with upstream orchestration/journey tools and downstream channel endpoints to ensure end-to-end reliability of communication flows.
- Contribute to defining and monitoring Service Level Indicators/Objectives and error budgets for critical notification services.
- Support the implementation of comprehensive logging, metrics, tracing, and alerting systems for rapid issue detection and resolution.
- Participate in on-call rotations, incident response, root cause analysis, and continuous improvement of operational runbooks, in collaboration with platform engineering.
- Work with data engineering and activation teams to securely consume customer and event data for targeting, triggers, and personalization of mobile/push campaigns.
- Help implement guardrails for frequency capping, throttling, suppression, and failover strategies across all channels, with a focus on mobile/push experiences.
- Enable A/B tests and experiments at both platform and activation levels (e.g., templates, channels, timing, routing).
- Assist in implementing and maintaining guardrails for consent, opt-in/opt-out, and channel-level preferences, considering regional and regulatory nuances (e.g., privacy regulations, communication compliance standards).
- Ensure secure handling of customer data and secrets in alignment with enterprise security policies.
- Collaborate with Legal, Privacy, Security, and Compliance teams to embed requirements into platform capabilities and campaign activation workflows.
- Partner with product managers, channel operations, marketing activation, and mobile/web teams to translate business requirements into scalable technical designs and activation playbooks.
- Contribute to technical roadmaps, backlog grooming, and prioritization for the notification platform, ensuring future activation needs (especially those leveraging enterprise journey orchestration tools) are represented.
- Serve as a crucial link between Engineering and the Activation team, documenting and operationalizing best practices for campaign setup, QA, launch, monitoring, and optimization.
- Own end-to-end mobile/push campaign execution within enterprise journey orchestration tools, from brief intake and configuration through QA, launch, and monitoring.
- Maintain campaign templates, journeys, and audiences within these tools, aligning with platform guardrails and channel strategy
- Collaborate closely with Analytics, Product, and Marketing to analyze performance, recommend optimizations, and roll out experiments.
- Bachelor's degree in Computer Science, Software Engineering, Marketing Technology, Data/Analytics, or a related field, or equivalent practical experience.
- 3-7+ years of experience in one or more of the following:
- Software/platform engineering with a focus on backend or notification systems.
- Marketing technology / campaign operations roles (e.g., mobile, push, or CRM operations) working closely with engineering teams
- Technical campaign operations background with strong experience in enterprise decision management systems and a working understanding of API-based integrations.
- Hands-on experience with distributed systems and event-driven architectures (e.g., event streaming platforms or similar).
- Experience integrating with or working on notification/messaging platforms (email, SMS, push, in-app)…
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