Market Sales Manager - Detroit; GolfNow

Overview

VERSANT is a leading force in news, sports and entertainment — home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.

As an independent, publicly traded company, VERSANT brings together powerhouse cable networks with dynamic digital and direct-to-consumer brands. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.

VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.

• The Market Sales Manager will research and drive sales for all software products and services under the Golf Now umbrella.
• Own the full sales cycle from prospecting, lead generation, cold calling, relationship building, and account penetration.
• Responsible for account management and growing the existing book of business.
• Strong account management and relationship building experience.
• Outside sales calls to Golf Courses partners and prospects.
• Preparation, presentation, and closing of customized golf course solutions.
• Documentation of sales activities into CRM database.
• Report generation of sales activities and revenues to be submitted to Regional Director on a regular basis.
• Assist with market/course analysis including web checks and opportunity email programs.
• Implement marketing strategies to grow partner rounds and revenue.
• Management responsibility of Multi-Course Operators relationships, as assigned by supervisor.

The Market Sales Manager is expected to become the expert on the local golf economy, including knowledge of golf courses, golf marketing outlets, market leaders, decision-makers, macroeconomic issues, and key competitors. The role uses this knowledge to maximize key performance metrics of the market, including:
Number of Golf Course Clients & overall penetration, product adoption, tee time utilization rates, and local golfer levels.

Basic Requirements:

• 5+ years of relevant experience
• Computer/Internet experience
• Excellent communication and negotiation skills

Desired Characteristics:

• Experience with online distribution platforms/technology is a plus
• Salesforce or similar CRM experience
• College degree, preferred
• Business acumen with a problem-solving attitude
• Sales development and/or strategy experience
• Digital sales and marketing experience is a plus
• Proven track record of meeting and exceeding metrics and goals
• An ability to deliver on role duties and answer inquiries in a timely manner

• Must reside in or be willing to relocate to the greater Detroit area.
• Must be able to travel regularly, work overtime, and on weekends as necessary.
• This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media provides equal employment opportunities to all applicants and employees without regard to race, color, religion, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support during the application and/or recruitment process, you may request a reasonable accommodation by contacting candidate accessibility at versantmedia dot com.

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with pay transparency laws. Actual compensation will be based on factors such as the candidate’s skills, qualifications, experience, location, and may include additional forms of compensation and benefits.