CRM Enrollment Specialist

The Online & Learning Engagement (OLE) CRM Enrollment Specialist is responsible for course creation, admission, and enrollment of a diverse community of learners. The role focuses on off‑campus cohorts, contract programs, special programming, and continuing education credit/unit programs. It involves close collaboration with multiple campus offices to support student success, serving as a liaison between external organizations and academic departments, and supporting the university’s CRM team in recruiting, reviewing applications, and enrolling non‑degree and special credit students.

Additionally, the specialist functions as an institutional resource regarding OLE programs, policies, and protocols, and assists the Outreach Coordinator in marketing to prospective and admitted students, stakeholders, and community members.

Responsibilities Manage the comprehensive lifecycle of courses, admissions, and enrollments for off‑campus cohorts, contract programs, special programming, and continuing education credit/unit programs (40%)

• Understand the diverse needs of learners and collaborate effectively with external stakeholders to enhance educational opportunities for a broad spectrum of individuals.

Contribute to Slate, UCM’s Customer Relations Management (CRM) software (25%)

• Consult with the UCM Slate team to recommend strategies and plans that address opportunities and gaps in the enrollment funnel, aiming to increase inquiries, conversions, and enrollments for OLE student populations.
• Create and maintain documentation on processes, policies, and procedures as Slate evolves.

Support the Outreach Coordinator in the promotion of OLE’s programs and initiatives (25%)

• Actively participate in planning and executing special events.
• Manage marketing activities within Slate.
• Generate content for OLE’s social media channels.
• Contribute to the editing and proofreading of webpages and newsletters.

Collaborate closely with the Registrar’s Office, OLE’s Manager for Business and Fiscal Operations, and Student Financial Services to facilitate appropriate policies and procedures of enrollment and billing for OLE’s student population (10%)

• Request schedule types for specific programs.
• Verify instructor salaries.
• Process student billing.
• Provide course rosters for contract programs to verify third‑party credit.

Education

• Bachelor's degree in any field

Experience

• Two (2) years of relevant experience in higher education.
• Advanced proficiency using modern office technologies, including word processing, spreadsheets, databases, email/calendaring, and presentation software.
• Knowledge of distance education, adult learners, and continuing education – preferred.
• Experience with Banner and Slate – preferred.
• Experience with digital content creation/design – preferred.

Physical Requirements

Lift 25 lbs.

The anticipated start date for this position is no earlier than June 1, 2026.

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