UX Analyst M+C Saatchi World Services · Washington DC

ABOUT M&C SAATCHI WORLD SERVICES

M&C Saatchi World Services is a full-service marketing company renowned for using commercial advertising to solve the world’s toughest challenges. World Services is a specialty branch of M&C Saatchi Group, and we provide strategic communications, behavior change, and marketing support to Public Sector clients with special emphasis on the US Federal Government and State, Local, Tribal, & Territorial leaders.

M&C Saatchi World Services is seeking a highly analytical and user-focused UX Analyst to support the optimization of digital experiences, audience engagement, and user journeys across a diverse portfolio of federal programs. Working at the intersection of user experience, stakeholder engagement, digital strategy, and analytics, you will evaluate how audiences interact with websites, applications, and digital platforms to identify opportunities that improve usability, accessibility, satisfaction, and engagement outcomes.

Through user research, behavioral analysis, usability assessments, and performance measurement, you will translate complex user interactions into actionable recommendations that shape user-centered solutions, support organizational effectiveness, and help achieve mission objectives.

The ideal candidate combines strong analytical capabilities with a deep understanding of user behavior and engagement principles and is comfortable collaborating across multidisciplinary teams to drive continuous improvement in digital experiences while advocating for user-centered solutions that enhance both audience experience and organizational effectiveness.

This is a hybrid role; however, the ideal candidate will live in the greater NYC area or the District of Columbia, Maryland, and Virginia (DMV) region.

• Evaluate user experience, engagement patterns, and audience behaviors across websites, applications, and digital engagement platforms.
• Analyze user journeys, interaction flows, navigation pathways, and behavioral trends to identify opportunities for improvement.
• Identify usability issues, friction points, content gaps, accessibility challenges, and engagement barriers that impact user satisfaction and task completion.
• Conduct qualitative and quantitative research to understand audience needs, behaviors, motivations, and digital engagement patterns.
• Support usability testing initiatives, user interviews, surveys, and engagement assessments while synthesizing findings into actionable recommendations.
• Develop reports, dashboards, journey maps, briefing materials, and UX analysis products that communicate findings clearly and effectively.
• Collaborate with UX, content, communications, stakeholder engagement, analytics, and technical teams to support platform improvements and optimization initiatives.
• Provide recommendations related to navigation, content structure, information architecture, engagement strategies, and user experience enhancements.
• Track UX and engagement metrics over time to evaluate the effectiveness of improvements and support continuous optimization efforts.
• Support accessibility reviews and contribute to efforts that improve usability and compliance across digital platforms.
• Maintain documentation, research findings, methodologies, and reporting standards that support consistency and governance.
• Contribute to the continuous improvement of UX research practices, engagement analysis methodologies, and user-centered design processes.

• Experience conducting UX analysis, user research, engagement analysis, digital experience evaluation, or behavioral research activities.
• Strong understanding of user-centered design principles, audience behavior, engagement measurement, and digital experience optimization.
• Experience evaluating websites, applications, digital services, or online engagement platforms.
• Experience leveraging AI-assisted development, UX research, accessibility, and digital experience optimization tools to improve platform performance and user outcomes.
• Curiosity in technology landscape and how AI is changing communications.
• Ability to analyze user behavior data and translate findings into actionable recommendations that improve user experience and engagement outcomes.
• Experience supporting usability testing, user interviews, surveys, journey mapping, or audience research initiatives.
• Strong analytical and problem-solving skills with the ability to identify patterns, opportunities, and areas for improvement.
• Excellent written, verbal, and presentation skills.
• Experience developing reports, dashboards, UX assessments, research summaries, or stakeholder-facing recommendations.
• Strong collaboration skills and experience working across UX, communications, content, analytics, stakeholder engagement, and technical teams.
• Attention to detail and commitment to methodological rigor, documentation quality, and user-centered thinking.
• Experience supporting federal government, public affairs, digital communications, stakeholder engagement, or…