Content and Social Media Senior Specialist

Wilmer Hale is a leading, full‑service international law firm with 1,000 lawyers located throughout 12 offices in the United States, Europe and Asia. Our lawyers work at the intersection of government, technology and business, and we remain committed to providing quality legal and client services, developing diversity among our lawyers and staff and cultivating an environment that promotes ambition, collaboration and collegiality.

The Senior Social Media and Content Specialist leads the firm’s social media presence across Linked In, Instagram and X, developing creative campaigns, monitoring trends and ensuring a consistent brand voice. The role also supports the creation of external marketing materials—web pages, practice descriptions, fact sheets and lawyer bios—while writing and editing content for internal communications.

The specialist partners with lawyers and marketing teams to deliver high‑quality, engaging content that supports the firm’s communications and business development objectives.

• Leads content strategy across the firm’s social media channels, develops and executes campaigns to promote firm initiatives and reports on metrics, and ensures consistent brand voice.
• Manages the development of external electronic and print marketing communications materials, organizes kickoff meetings, writes original text and incorporates branding and firm positioning.
• Works closely with Visual Communications to ensure marketing collateral meets firm visual brand standards.
• Writes, edits and distributes internal communications materials, including articles for the firm intranet.
• Drafts additional content to support communications and business development efforts.
• Communicates stylistic and grammatical editorial suggestions with senior members of the department, working closely with marketing team members to enforce editing and style standards for all firm marketing materials.
• Works with key lawyers, marketing reviewers, business development reviewers and others as needed to get final approval of drafted text.
• Establishes project schedule based on current workload and requirements of specific projects.
• Ensures that client consents have been obtained for any client reference.
• Contributes to the firm’s Service Excellence initiative to consistently improve its image internally and externally.

• Superior oral and written communications skills.
• Proven success in developing and managing social media for an organization.
• Experience drafting web copy and marketing collateral.
• Experience with CMS and email management systems, and comfort with learning new technology platforms.
• Highly organized, detail oriented and able to coordinate complex content development and approval processes.
• Experience using and referring to style guidelines and comfortable making firm‑wide stylistic recommendations.
• Strong multitasking and project management skills and demonstrated abilities to handle multiple projects at a time and tight deadlines.
• Proven ability to work independently and as part of a team.

• 5 years working with social media.
• 5+ years of experience as a copywriter or communications professional.
• Experience working in a corporate communications role preferred; legal experience a plus.

Washington, District of Columbia, United States

Full‑Time/Regular

$89,120.00 – $ USD

Wilmer Hale is an equal opportunity employer and is committed to compliance with all applicable laws prohibiting employment discrimination. The firm reserves the right to add or subtract duties and responsibilities at its discretion. Wilmer Hale will make reasonable accommodations for qualified individuals with disabilities and otherwise as required by applicable law.