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Lifecycle Marketing Manager - DTC Retention

Job in Washington, District of Columbia, 20022, USA
Listing for: Heat Free Hair
Full Time position
Listed on 2026-03-07
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Ecommerce
Salary/Wage Range or Industry Benchmark: 100000 - 110000 USD Yearly USD 100000.00 110000.00 YEAR
Job Description & How to Apply Below
Position: Lifecycle Marketing Manager - DTC Retention & Growth
A beauty brand is seeking a Lifecycle Marketing Manager to enhance customer journeys through email and SMS strategies. The role demands deep knowledge of Black women's hair and experience in DTC eCommerce. Key responsibilities include managing lifecycle campaigns, analyzing performance metrics, and developing engaging content. The position offers a salary of $100,000-$110,000 and a performance-based bonus. Additional perks include generous PTO, insurance, and a product stipend to experience the brand first-hand.
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