Digital Strategy Director

## Digital Strategy Director Apply remote type:
Hybrid locations:
New York, NY:
Chicago, IL:
Washington, DC (Headquarters) time type:
Full time posted on:
Posted Todayjob requisition :
JR260450
** Who We Are
** FTI Consulting is the leading global expert firm for organizations facing crisis and transformation. We work with many of the world’s top multinational corporations, law firms, banks and private equity firms on their most important issues to deliver impact that makes a difference. From resolving disputes, navigating crises, managing risk and optimizing performance, our teams respond rapidly to dynamic and complex situations.
At FTI Consulting, you’ll work side-by side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you’ll be an integral part of a focused team where you can make a real impact. You’ll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you.
Are you ready to make your impact?
** About the Role
** FTI is searching for a data-driven, insights-focused, audience-centric digital communications professional to join the Corporate Positioning & Insights practice of its Strategic Communications segment as a Director. The successful candidate will have a passion for turning data into actionable insights and strategic counsel, leading the development and execution of digital intelligence programs – spanning media and social media analysis, AEO/GEO, stakeholder mapping and influencer identification, ad tracking and analytics, and measurement – that directly drive client outcomes across complex, high-stakes communications mandates.

This is a client-facing role. The individual will serve as a trusted advisor, translating data and digital signals into actionable communications counsel. As digital intelligence and AI search reshapes how audiences find and form views about organizations, the Senior Director will be expected to support and deliver FTI’s evolving capabilities in this space – including implementation of measurement and digital intelligence infrastructures, answer engine optimization (AEO), generative engine optimization (GEO), and LLM reputation auditing.
** What You'll Do
*** Serve on client teams and lead projects; advise on the implementation of digital intelligence, measurement, social and paid strategies.
* Guide and manage social listening, monitoring and digital intelligence activities to determine topics, trends, and other factors that lead to successful communications programs.
* Identify new opportunities to grow the digital and insights business internally in the Strategic Communications segments, across other FTI segments, and externally.
* Employ consumer and media intelligence platforms to derive insights about client campaigns and initiatives, determining strategy as a result.
* Conduct and interpret A/SEO audits to diagnose content gaps, keyword authority, crawlability issues, and competitive positioning.
* Monitor and report on organic search performance using platforms including Google Search Console, SEMrush, or equivalents, and translate findings into actionable strategy.
* Identify ways for clients to best communicate on digital media, prioritizing audiences, channels, content, and other factors through the interpretation of data and analytics.
* Evaluate audience engagement with client communications through the use of new tools, AI and product.
* Manage members of Corporate Positioning & Insights teams on projects.
* Mentor and coach early career professionals.
** How You’ll Grow
** We are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth, and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, a comprehensive and ongoing training program, self-guided professional development courses and certifications. You’ll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional…