Partner Enablement & Activation Program Lead , Applied AI Solutions
Listed on 2026-08-22
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Marketing / Advertising / PR
Marketing Communications, Marketing Strategy
Partner Enablement & Activation Program Lead , Applied AI Solutions
Amazon Web Services (AWS) Applied AI Solutions (AAIS) is on a mission to make AI real for enterprises. We build and deploy production AI solutions that drive measurable business outcomes at scale, bringing together AI architects, business development professionals, and GTM specialists to help customers move from AI experimentation to production impact.
Responsibilities- Define and maintain the partner launch bill of materials for each AAIS service and for AAIS as a whole (messaging, sales plays, funding, technical docs, enablement resources)
- Develop partner-facing enablement content: sales plays, use case one-pagers, proof points, discovery guides, and vertical deep-dives
- Design and run activation campaigns with measurable outcomes, with the goal of increasing overall partner health and readiness as measured by our Partner Health Score
- Own scaled partner marketing and communications: outreach campaigns, event comms, email series, and partner newsletter content across 3P and AWS-sponsored events
- Build and maintain digital showrooms and self-service content experiences across the portfolio, structured for both human use and AI retrieval
- Operationalize the partner onboarding framework across services: MAP inclusion, PRM readiness, competency pathways, and training materials
- Serve as coordination point for partner activation across AAIS services, reducing fragmentation between enablement, events, and partner programs, and interlock with peer organizations
- Partnerize GTM Acceleration team content – collaborate with GTM Acceleration team and Marketing to adapt internal field activation content for Partner Central, remove sensitive information, and ensure alignment with field activation messaging
- Enable AWS field teams on partner value – conduct quarterly enablement sessions featuring partners and Partner BD representatives using GTM Acceleration team frameworks, establish monthly enablement cadence, and organize bi-weekly Partner Enablement sessions for Sales Team
- Bachelor's degree
- 4+ years of developing, negotiating and executing business agreements experience
- Experience developing strategies that influence leadership decisions at the organizational level
- Experience managing programs across cross functional teams, building processes and coordinating release schedules
- Experience presenting to both technical and non-technical executive audiences
- Experience in partner marketing designing and building demand generation programs and events
- MBA
- 3+ years of working with Business Application Technologies, including, but not limited to End User Compute (EUC), Supply Chain, Contact Center as a Service, Consumer Data Applications, Encrypted Communications, and/or Communication Developer Services experience
- Experience interpreting data and making business recommendations
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County ApplicantsJob duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position.
These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Salary Range
- USA, CA, San Francisco: $ – $ USD annually
- USA, IL, Chicago: $92,400.00 – $ USD annually
- USA, NY, New York: $ – $ USD annually
- USA, TX, Austin: $92,400.00 – $ USD annually
- USA, VA, Arlington: $92,400.00 – $ USD annually
- USA, WA, Seattle: $92,400.00 – $ USD annually
Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at (Use the "Apply for this Job" box below)..
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