Outside Sales, Sales Representative
Listed on 2026-02-16
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Sales
Sales Representative
Job Description
Job Description
Who are we –
Founded in Connecticut in 1920, Restaurant City is a family owned and operated wholesale distributor with over 100 years of experience servicing the food service & hospitality industries. We sell all the commercial equipment and supplies needed to open a restaurant or commercial kitchen space of any type or size. We have some of the largest showrooms on the East Coast filled with products IN-STOCK and on full display to maximize the customer experience.
Whether you are a restaurateur looking to open a new location, food truck, or cafeteria for a hospital, school, or business, we are geared up to help! Open to the public, no membership required to shop with us.
What we are looking for –
We are looking for an outside sales associate to help identify new leads, build customer rapport, understand client needs, and maintain ongoing communication to ensure customer satisfaction and repeat business.
Previous experience in the restaurant or food service industry preferred
Previous sales experience required
Bi-lingual speaking English and Spanish is a plus
Our sales associates work together with the rest of our team to help customers find the right supplies and equipment for their needs and see them through the sales process. Ideal candidates should be personable, enthusiastic, and able to work independently or to support other team members as needed.
Why Choose Restaurant City –
We offer on the job training and hands on experience with our products to ensure your success! Our Team has decades of combined experience to share and support your growth while you learn our business and develop relationships with customers. We also utilize a web-based training program to prime you on various equipment types, do in-store product demos, and hold meetings with factory sales reps to help bolster your skills.
We are looking to add someone interested in starting or continuing a career in the food service industry long-term, who can grow along with our company. In addition to steady employment in a comfortable work environment, we offer benefits such as Paid Time Off, Company Holidays, and Health Insurance.
Responsibilities
Familiarize yourself with products and services we offer to help customers find the RIGHT equipment & supplies to suit their needs
Build and nurture strong relationships with customers, vendors, and organizational staff.
Maintain and increase revenue from existing business while actively securing new accounts
Seek out prospective customers and follow up on leads
Utilize your existing network to drive business into our stores
Develop strategic relationships with other businesses in our industry (restaurant associations, service companies, manufacturer reps, consultants, designers etc.)
Identifying potential clients through networking, cold calling, attending industry events, and market research
Actively seeking and developing relationships with potential and existing customers by meeting them face-to-face, presenting our products to them in person.
Utilize vendors, manufacturers, and internal resources to best meet customer requirements.
Address customer issues promptly and professionally, coordinating with customer service, credit, warehouse, or other company personnel when necessary.
Qualifications
High School diploma or equivalent required. Associate’s or Bachelor’s degree preferred
Minimum of 5 years sales or restaurant related experience
Familiarity with Microsoft Office applications (Word, Excel, PowerPoint, and Outlook)
Excellent customer service skills
Self-starter
Strong communication skills for the purpose of explaining product information to customers
Ability to calculate figures and amounts such as discounts, markups, and percentages
Proven ability to sell consultatively, demonstrating excellent prospecting and closing abilities.
Strong negotiating skills, overcoming objections to achieve successful outcomes.
Benefits
Paid Time Off
Paid Holidays
Health Insurance after 60 days of service
401K with Company Match
Location
- Waterbury, CT
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