Product Manager, HCP Data, Digital

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer‑first, insights‑driven, and integrated omnichannel vision. We provide authenticated, privacy‑enhanced data and analytics, innovative fit‑for‑purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry.

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The Product team is responsible for defining and executing the vision, strategy, and roadmap for IQVIA Digital's portfolio of data, technology, and media solutions. Through close partnership with clients and cross‑functional collaboration with Go‑to‑Market, Technology, Data Management, and Operations teams, the team translates market insights and customer needs into innovative, scalable products. Built upon IQVIA's industry‑leading healthcare data assets and privacy‑by‑design foundation, these solutions deliver differentiated value to clients, drive business growth, and advance IQVIA Digital's leadership in the healthcare marketing ecosystem.

The Health Care Professional (HCP) Data Senior Product Manager is responsible for maximizing the value and impact of IQVIA’s HCP profile and identity data across IQVIA Digital products, platforms, partners, and client solutions. This role serves as the subject matter expert and primary point of contact for HCP profile & identity data within IQVIA Digital, with accountability for enabling scalable, compliant, and market‑leading HCP‑focused data offerings.

The Senior Product Manager drives cross‑functional alignment across product, sales, delivery, marketing, engineering, and partner product teams to ensure product strategy, roadmap execution, and go‑to‑market efforts are aligned with evolving market needs and customer use cases—delivering a cohesive experience to internal and external customers. This role requires strategic thinking and the ability to bridge business, technical, and operational perspectives. The successful candidate brings a customer‑first mindset, balancing customer needs and market demand with long‑term product vision and roadmap commitments.

This position reports to the Director, Health Data and partners closely with two Product Owners, HCP
.

• Serve as the subject matter expert, internal product ambassador, and primary point of contact for the use of HCP profile & identity data within IQVIA Digital.
• Develop sales collateral and train go‑to‑market teams on product features and enhancements; provide demos, sales presentations, differentiators, and enterprise‑level positioning strategies.
• Establish and maintain a feedback loop between clients (internal/external), sales, and product to continuously improve offerings based on customer feedback and market needs.
• Identify gaps in HCP data and evaluate external partners/datasets to address those gaps.
• Provide technical expertise in defining business requirements for HCP data solutions.
• Manage ingestion of external HCP data and harmonization with existing IQVIA HCP assets.
• Educate IQVIA colleagues and select external partners on HCP data capabilities and use cases.
• Perform other duties as assigned, with guidance from the Director, Health Data.

• Provide input into the HCP Data product strategy and roadmap.
• • Translate product strategy and vision into roadmap prioritization and planning, including supporting management of the IQVIA Digital HCP Data Roadmap.
  • Define and prioritize product features/enhancements based on customer feedback, business impact, and ROI.
  • Document product specifications; prioritize and translate requirements into user stories and story points.
• Evaluate datasets for consistency, completeness, accuracy, and reasonableness; thoroughly vet potential partners whose data can help maintain IQVIA Digital HCP data’s industry‑leading position.
• Support the use of HCP data for internal and external use via cross‑product initiatives.
• Build strong relationships with key internal and…