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Director: AI‑Driven Digital Acquisition
Job in
Webster, Worcester County, Massachusetts, 01570, USA
Listed on 2026-07-13
Listing for:
Mapfre
Full Time
position Listed on 2026-07-13
Job specializations:
-
IT/Tech
Digital Marketing
Job Description & How to Apply Below
MAPFRE in Webster, MA (Hybrid - Webster or Boston) seeks a Director, Digital Growth Strategy to lead data-driven growth across paid media and targeted digital marketing channels. You will own end-to-end performance marketing—from strategy to experimentation and AI-enabled insights—while guiding a cross-functional team.
The role emphasizes accelerating profitable customer acquisition through analytics, personalization, and responsible AI in a regulated insurance context.
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