Director of Business Development

Overview

As a member of the Regal Holdings family, the West Bend Company brings over 100 years of experience to its clients, providing high quality cookware products that meet and exceed expectations. We are experts in drawing and finishing high‑performance stainless steel. We believe the kitchen (and the family table) make up the hub of the home, where everyone belongs.

• Be first in mind, first in choice for U.S. manufactured cookware
• Positively impact the lives of over 1,000,000 people each year with our innovative and entrepreneurial mindset
• Create an environment where all employees can do their best work
• Everyone matters
• Do the right thing
• We are in this together
• Passion for our customers
• Service Built
• Involved Solutions Provider

Director of Business Development

You will love this seat if you get, want, and have the capacity to:

• Lead, manage, and hold accountable the Account Supervisor team
• Set clear performance expectations and measurable goals
• Conduct regular coaching, one‑on‑ones, and performance reviews
• Develop team capability to strengthen overall commercial effectiveness

This seat reports to:
President, West Bend Company.

Prospecting & Pipeline Development

• Develop and execute a systematic prospecting strategy targeting cookware brands, private‑label programs, and retailers seeking U.S.‑made OEM manufacturing
• Build and maintain a qualified pipeline sufficient to support ~90% capacity utilization across 25+ active target accounts
• Drive consistent outbound activity (cold calls, introductions, trade shows, Linked In) to generate new conversations daily
• Maintain a disciplined, accurate pipeline within the CRM

New Business Acquisition & Deal Execution

• Own the full business development lifecycle from initial contact through signed agreement
• Lead commercial negotiations across pricing, capacity, contract terms, and lead times
• Translate WBC’s manufacturing capabilities into compelling customer value propositions
• Meet or exceed quarterly and annual targets for new accounts, pipeline generation, and revenue closed

Market Intelligence & Strategic Targeting

• Leverage marketing insights and industry connections to create initial targets
• Assist with customer data collection to determine best approach
• Support customer presentations to align products to customers position and customer demographics
• Assist in product differentiation for manufacturing efficiencies yet meeting needs of the customer
• Lifecycle management for all products and customers

Cross‑Functional Collaboration

• Partner with operations, production planning, and R&D to validate technical fit and delivery feasibility during customer qualification
• Ensure smooth transition from sales to execution through strong internal coordination
• Serve as the voice of the customer, informing internal decisions on capacity planning and capability investment
• Collaborate with the President on go‑to‑market strategy and key opportunity prioritization

Brand Representation & Industry Presence

• Represent WBC at key industry events, trade shows, and customer engagements
• Build and reinforce WBC’s reputation as a leading U.S.‑based cookware manufacturing partner
• Establish and maintain senior‑level relationships across target accounts

Performance Management & Reporting Discipline

• Provide accurate weekly pipeline updates and monthly business development reports
• Maintain CRM integrity, forecasting accuracy, and adherence to reporting expectations
• Operate with a high degree of accountability, transparency, and data‑driven decision making

• Work with a sense of urgency and aligned purpose
• Passion for customers and focus on end consumers
• Servant leader, collaborative and approachable
• Strong ethics and integrity
• Courageous and inspirational

Our benefits package is built with you and your family in mind – and that starts with the things that are most important to you: your health, your lifestyle, and your future.

The West Bend Company is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national…