SEO Manager

Location:

West Des Moines (Hybrid Schedule) or Remote

Think of the world’s most talented creative thinkers. Problem-solvers. Strategists. At Strategic America, we don’t bring on anything less. The way we see it, if you’re going to make the best work of your life, you may as well do it with people you like.

At SA, we’ve always been passionate about our employees. Since 2021, we’re also employee owned with participation in an Employee Stock Option Plan (ESOP). Employee ownership ensures SA remains independent and allows our talented team members to share in the company’s success. With each year of employment, SAers build equity in the company, becoming fully vested after six years.

Our employee‑led, leadership‑supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic team and help every person reach their personal peak.

When you join SA, you join a strategic team (yes, it’s in our name!) who is also wired for action. Authenticity is our focus, and every day we help our clients propel their potential. If you’re ready for a fast‑paced environment that challenges you, supports you, and rewards you, then look no further. Our clients rely on us and we rely on each other to go the extra mile, to hold ourselves accountable because we’re better together and we know we can always find the better way.

We strive to create meaning in work and provide more than just a job; a place to belong and grow. As we leap toward our goals that will shape our future, our employee experience is unique. Flexibility, connection, inclusiveness, and collaboration support our well‑being and help us be our best. Because when you feel like you belong, work is no longer work – it's personal.

We believe better employees lead to better results.

Join us as we transform your career!

Strategic America recognized as Best‑in‑Class Employer by Gallagher

The Search Engine Optimization (SEO) Manager owns the execution of agency‑wide SEO projects and related products that are focused on increasing organic growth and fueling future growth for our clients. This person is successful by combining a mix of product thinking (iterative investments to execute on big ideas), technical marketing (to optimize sites for discoverability and navigation), and content science (to create high quality content at scale).

This individual will partner closely with internal stakeholders to develop and execute a strategic SEO roadmap. The SEO team partners closely with our clients, internal disciplines, and marketing teams to make SEO successful and to connect offsite marketing with product experiences for our clients.

• Provides leadership to the SEO delivery team; including ongoing coaching and mentoring to ensure their continued development.
• Leads internal training initiatives for all teams relating to website performance and optimization.
• Leads key products and resources focused on SEO.
• Participates as necessary in sales presentations and calls relating to SEO or increasing organic search engine traffic.
• Builds strategic partnerships with clients and related product teams to drive successful growth to our client’s websites.
• Benchmarks current state KPIs to identify enhancement opportunities and utilize data to understand the scope, impact, and priority of projects.
• Evaluates tools and resources that assist the agency in providing positive SEO results.
• Assists with the introduction or testing of new features that may improve organic landing experiences and website search rankings.
• Integrates user research, market analysis, and community feedback into product requirements.
• Informs product decisions with quantitative and qualitative data on user behavior and experimentation.
• Owns inter‑departmental collaboration for united SEO experience to our clients. Partners with client team to define and articulate SEO guidelines, principles, expectations, and goals and success metrics for each client.
• Serves as a positive role model by representing the SA’s…