On-site Brand and Licensing Specialist

Job Description - (On-site) Brand and Licensing Specialist (29578)

(On-site) Brand and Licensing Specialist 29578

The department of Brand and Trademark Licensing at West Virginia University is currently accepting applications for a Brand and Licensing Specialist.

The Brand and Licensing Specialist plays an integral role in the University's brand extension by engaging the system campuses, WVU Medicine, WVU Alumni Association and its alumni chapters, WVU Extension, WVU Foundation as well as other WVU colleges, departments and student organizations.

• A resume and cover letter are preferred.
• When completing an application, select “Additional Attachments” to attach a resume, CV, cover letter or other documents. Be sure to select the “Relevant” box next to the file name to include the attachment with your application for a specific position. If left unchecked on a document, the hiring team will be unable to view it.

We strongly believe in work-life balance and keeping time for things we love outside our work. WVU offers generous benefits, including:

• 18 sick days per year (for when you’re ill, for when you need time to care for sick family, for your own, or your family’s, regularly scheduled medical appointments. Who is family for the purpose of this leave? A lot of people in your life including immediate relatives and in‑laws as well as others considered to be members of your household living under the same roof)
• 401(a) retirement savings with 6% employee contribution match, eligibility to continue health insurance, and other retiree perks. Looking for more retirement benefits information? Check out retirement health insurance benefits, retirement income, and FAQ’s.
• Wellness programs

• Manages WVU’s internal licensing program through continual review of processes and strategies for the program to run efficiently.
• Coordinates the internal brand artwork approval process through CLC (Collegiate Licensing Company) database, Brand Manager 360 (BM360). In doing so, supports University branding efforts and establishes productive relationships with the University and its schools, colleges, system campuses and departments as well as WVU Medicine, WVU Foundation and WVU Alumni Association.
• Plays an integral role in the University's brand extension by engaging the system campuses, WVU Medicine, WVU Alumni Association and its alumni chapters, WVU Extension, WVU Foundation as well as other WVU colleges, departments and student organizations.
• Works closely with campus partners to assist with using the WVU brand correctly on licensed products.
• Helps internal departments, student organizations, club sports, WVU Medicine, WVU Foundation and WVU Alumni Association to find licensees to place WVU branded product orders. Works with licensees and campus entities to ensure the WVU brand is correctly used on product and apparel.
• Communicates effectively and efficiently – in a very professional manner – with licensees to ensure all University marks are used correctly.
• Maintains digital artwork examples that can be used in brand presentations given to internal campus groups.
• Develops educational tools such as guidelines, workshops and other communications in order to assure correct usage of WVU's approved logos, verbiage and brand.
• Presents at training programs for club sports, student organizations, WVU Extension agents, WVU Alumni Chapters, internal licensees at the Brand and Trademark Licensing Fair and other groups as required.
• Develop and maintain presentations using PowerPoint for the Trademark Licensing team. Presentations will be used to educate departments on campus, licensees and retailers.
• Assists with event logistics for Brand and Trademark Licensing events such as retail activations, product launches, etc.
• Manages WVU’s youth mascot, Musket. This includes scheduling appearances at athletics, community and campus events, coordinating logistics and attending appearances with Musket.
• Manages Mountaineer Statue requests from both internal and external parties – monitors inventory, works with business manager to invoice the requesting parties, and coordinates delivery…