Digital Marketing Manager | Media Buyer YouTube Westfield, NJ

Digital Marketing Manager | Media Buyer – You Tube job at Client Accelerators. Westfield, NJ.

• Media Buying: manage $50,000 - $75,000 a day on You Tube and scale campaigns as needed.
• Forecasting: create scenarios to hit client targets, map current metrics, and improve forecasts by lowering CPC and increasing conversion.
• Data‑Driven Decision Making: compile and analyze performance data for ad creative, landing pages, and offers to assess effectiveness and find optimization opportunities.
• Funnel Strategy: identify funnel pages that don’t hit benchmarks, increase conversion rate and drive revenue with the same traffic.
• Creative Strategy: collaborate with creative team to develop new angles and drive creative strategy for clients.
• Brainstorm: generate new growth strategies and campaign ideas that set us apart from competition.
• Competitor Research: analyze existing successful tactics to inspire our ads and funnels.

• Hit 80% of projected quarterly bonus compensation from client roster.
• 75% of all clients’ quarterly profit goals are hit.
• 100% of projected quarterly ad budgets are hit.
• Maintain an 'B+' rating or higher during quarterly reviews.

• Use Slack for client communications.
• Value over‑communication and speed in communication.
• Participate in weekly full‑team meetings; daily stand‑ups with pod leads.

• 1+ years direct response marketing experience.
• Self‑starter with initiative, able to work independently on multiple projects in a fast‑paced environment.
• Intellectually curious, driven by questions and deep dive research.
• Tenacious and persistent until task completion.
• Resilient, able to recover and continue toward goals.
• Highly analytical, data‑driven, using data to guide decisions.
• Detail oriented and highly organized with excellent written and verbal communication.
• Proficient with Microsoft Office suite (Excel, PowerPoint, Word).
• Highly proficient with Hyros, Google Sheets, and data analytics reporting.
• Managing a full client roster (5–7 clients) and building client relationships; daily communication and KPI achievement.
• Capability in building ad account structures consistent with best practices, naming conventions, and test/scale strategies; solve account issues.
• Comfortable scaling and optimizing ad accounts, understanding client success metrics.
• Collaborate with team members on optimization techniques and scaling strategies across ad accounts.

• Seamlessly building ad account structures in line with CA best practices.
• Confidence in scaling and optimizing ad accounts with understanding of client goals.
• Work with team to ideate creative concepts and campaigns based on past best performers.
• Apply company‑wide learnings to own accounts; own up to 5–7 clients.
• Deliver meaningful insights using Hyros, Google Sheets, and data analytics reporting.
• Maintain client relationships and hit monthly KPI goals based on ROAS and spend.

• Salary: $65,000 – $100,000 OTE.
• Full benefits after 3 months of employment:
  • Vision
  • Dental
  • Medical
• Great career growth opportunity – work with 'A' players in Operations, Sales, Creative, and Media Buying.
• Company leadership events and industry conferences.