Lead Analyst

Overview

Position Overview:

Epsilon’s award-winning COREID identity solution is the foundation of Epsilon’s industry-leading performance marketing solutions. As a Lead Analyst of Identity Analytics, you’ll be joining a small team with big impact. Your role will include reporting on KPIs for Epsilon’s identity, evaluating potential partners, and forecasting impact of ecosystem changes and new features. You will work cross-functionally with teams like Decision Science Identity, Product, Engineering, and Data Partnerships.

Identity Analytics provides the analysis that ties Identity to business impact.

to view how Epsilon transforms marketing with 1 View, 1 Vision, 1 Voice.

• Own execution of identity analytical processes with limited supervision, including expected yield from new data sources and impact of ecosystem changes
• Perform exploratory analyses and proof of concepts for methods under exploration
• Become a subject matter expert in COREID
• Develop scenario analyses to meet business objectives based on various identity strategies
• Contribute insights and planning for further enhancements to COREid
• Work collaboratively and cross-functionally to develop analytical approaches to business questions

• Profile
• Degree (Master’s preferred) in Marketing, Business, Economics, Mathematics, Statistics, Operations Research or related discipline
• 5+ years of experience in marketing or business analytics
• Demonstrated ability to work cross-functionally to achieve results
• Ability to manage multiple analyses and projects simultaneously and independently
• Curiosity and willingness to self-teach
• Interested in applying analysis to make business decisions
• Understanding of Mar Tech and AdTech industries preferred
• Analytical
• Experience presenting analytical findings and recommendations to non-analytical collaborators
• Ability to extract insights from data sets and apply to business problems/decisions
• Experience exploring and presenting data via enterprise data visualization software (e.g. Tableau, Power BI)
• Sound critical thinking and problem-solving skills
• Technical
• Advanced experience with SQL
• Demonstrated big data experience
• Spark, Hive, Scala preferred
• Familiarity with other data tools such as Python or R preferred

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.

Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.

Epsilon is a global company with more than 9,000 employees around the world.

Our pillars aren't just words. They’re how we show up every day.

• People centricity:
  We focus on employee well-being in an environment where colleagues truly care about each other.
• Collaboration:
  
  We work together, support one another, and collectively achieve goals.
• Growth:
  There are endless opportunities for growth through learning, development and career advancement.
• Innovation:
  We drive progress through cutting-edge solutions and forward-thinking approaches.
• Flexibility:
  We’ve created a balance between work and personal life, and we encourage adaptability to solve problems creatively.

Our values guide us to create value for our clients, our people and consumers.

• Act with integrity
• Work together to win together
• Innovate with purpose
• Respect all voices
• Empower with accountability

These pillars and values are our foundation—shaping our…