Freelance Social Media Marketing Manager

About KINGART

KINGART is a creative tools brand built for artists of all levels - from beginners discovering creativity to professionals who demand performance. Our mission is to make high-quality art supplies accessible, inspiring, and fun, while building an engaged community around creativity.

We sell across our website, Amazon, Walmart, Michaels, , wholesale partners, and marketplaces, and social is a core driver of both brand love and revenue growth.

The Role

We're looking for a Social Media Marketing Manager (Part-Time, Paid Hourly) to own and grow KINGART's social presence across platforms - with a strong focus on creator collaboration and performance-driven content.

This role blends creative direction, content strategy, and analytics. You'll work closely with design, e-commerce, and leadership to turn content into community, traffic, and sales.

This is a part-time, hourly position, ideal for someone looking for meaningful ownership, flexibility, and hands-on impact with a growing brand.

Key Responsibilities

Strategy & Planning

• Own the social media strategy across Instagram, Facebook, and emerging platforms
• Build monthly and quarterly content plans aligned with product launches, promotions, and brand initiatives
• Balance brand storytelling with performance-driven content

Content & Creative

• Brief, direct, and collaborate with designers, creators, and internal team members
• Identify trends early and translate them into on-brand content
• Ensure brand voice, tone, and visual consistency across all channels

Community & Creators

• Grow and engage KINGART's creative community
• Manage creator/influencer collaborations (seeding, briefs, usage rights, reposting)
• Actively engage with comments, DMs, and UGC

Performance & Analytics

• Track KPIs including engagement, follower growth, traffic, conversions, and revenue influence
• Use insights to optimize content formats, posting cadence, and platforms
• Report results and recommendations to leadership

Cross-Functional Collaboration

• Partner with e-commerce, paid media, and product teams to support launches and campaigns
• Repurpose high-performing organic content for paid and marketplace use

What We're Looking For

• 2-4+ years managing brand social media accounts (consumer brands preferred)
• Experience growing accounts organically and tying content to business results
• Comfort working with creators, influencers, and UGC
• Data-driven mindset with strong creative taste
• Hands-on, proactive, and comfortable moving fast
• Passion for creativity, art, or creator culture is a huge plus

Nice to Have

• Experience with e-commerce or DTC brands
• Familiarity with Meta Business Suite and creator platforms
• Understanding of how organic content feeds paid social performance

Why You'll Love Working Here

• Part-time, paid hourly role with flexibility
• High ownership and real impact on brand growth
• Creative freedom with leadership support
• Products you can be proud of (and actually use)
• Collaborative, no-ego team