Marketing Operations Coordinator

Overview

Polli Properties is seeking a highly organized, tech-savvy Marketing Operations Coordinator to become the backbone of our real estate team. This is not a “support role” in name only; you will be the engine driving marketing strategy, execution, and reporting for our growing business. If you thrive in small business environments, love wearing multiple hats, and get energized by problem‑solving and systems‑building, this role was made for you.

We provide the platform and resources. You bring the creativity, initiative, and drive.

• Team & Office Support
  • Coordinate thank‑you notes, client gifts, and appreciation campaigns.
  • Manage office errands, supplies, and general administrative support.
  • Maintain shared office standards and assist leadership as needed.
• Client Database & Relationship Management
  • Maintain and clean client databases for accuracy and efficiency.
  • Track and execute client outreach campaigns, including birthdays, home anniversaries, and VIP touchpoints.
  • Prepare client mailings, UPS labels, and special packages.
• Marketing & Brand Execution
  • Execute newsletters, drip campaigns, and social media content.
  • Track ROI on marketing efforts and report insights to leadership.
  • Manage marketing expenses, vendor payments, and billing.
• Client & Community Events
  • Plan and coordinate appreciation and community events.
  • Manage vendors, venues, budgets, and event logistics.
  • Execute event marketing, invitations, and follow‑up communication.
• Video Content & Digital Marketing
  • Create engaging video content for property listings, marketing initiatives, and internal training.
  • Oversee video editing, publishing, and analytics to optimize performance across platforms.
  • Manage and expand the team’s presence across social media and other digital channels.
• Listing & Transaction Marketing
  • Oversee marketing for open houses, including listing brochures and buyer/seller materials.
  • Maintain accurate listing updates and manage visual assets across all platforms.
  • Implement full‑scale marketing strategies for listings across digital and print channels.
• Technology & Systems
  • Act as the team’s primary resource for CRM platforms, AI tools, and other technology systems.
  • Streamline workflows, provide staff training, and proactively implement new tools to improve efficiency.

• Proven experience in small business marketing, managing projects from strategy through execution and results.
• Exceptionally organized and detail‑focused, with a proactive approach to solving problems.
• Technically proficient, adaptable, and eager to learn and implement new systems.
• Skilled at balancing multiple priorities and meeting deadlines in fast‑paced settings.
• Clear, confident communicator with a strong customer‑first mindset.
• Motivated by growth and dedicated to ongoing learning and improvement.

Base salary: $50,000–$55,000 per year.