Energy Efficiency Analyst

POSITION OVERVIEW

We’re currently recruiting for a temporary 18‑month, full‑time Energy Efficiency Analyst (Marketing Analyst). Working in close collaboration with Energy Efficiency Specialists and technical team members, the successful candidate will assist with the design, delivery, and administration of energy efficiency programs while providing excellent customer service and team contributions toward the achievement of Efficiency Manitoba’s targeted goals.

The Energy Efficiency Analyst will demonstrate a solid degree of marketing, communication, analytical, and organizational skills combined with knowledge pertaining to energy‑efficient technologies.

• Assist in identifying, gathering, analyzing, and summarizing product, program, and pricing data for use in program design and development. This includes researching, monitoring, and evaluating market trends, industry news, and other key information sources to facilitate program design recommendations, modifications, or enhancements.
• Identify, gather, and analyze qualitative and quantitative data on customers and customer segments, including tracking and monitoring existing customer markets and identifying market opportunities and barriers for reaching new and existing customer markets.
• Support the program team in the identification, design, development, and implementation of program marketing plans, including the development of marketing materials to reach target audiences, development of internal and external communication resources, presentations, and other program materials.
• Support the program team in monitoring, reporting, and evaluation of energy efficiency programming ensuring accuracy and timeliness of program results. Responsibilities include the creation and maintenance of regular and routine reporting as well as other analyses or status reports as required.
• Support the planning of program goals, targets, participation, and engagement, including the development of program projected energy savings and budget.
• Work with the Procurement function to coordinate procurement and management of contracted services/external support needed to support strategic initiatives.
• Collaborate with technical and business team to accommodate the program teams’ ongoing requirements in the corporate‑wide Customer Relationship Management and Demand Side Management (CRM/DSM) system.
• Act as a support resource for program applications and liaise with contractors, customers, and other industry representatives to optimize program delivery and achieve targets.
• Deliver presentations to a variety of internal and external stakeholders including associations and special interest groups to communicate and promote Efficiency Manitoba’s programs.
• Support the development and maintenance of strong working relationships with external agencies, including other energy‑efficiency program administrators, utilities, and government departments, for the purpose of meeting Efficiency Manitoba’s needs in the research, collection, and exchange of current information on program design and delivery experience, state‑of‑the‑art technologies, identifying customer needs, and input into program development.
• May be required to travel and/or attend meetings outside of normal working hours.

• Bachelor of Commerce Degree (Hons.) with a focus in Marketing, plus a minimum of one (1) year of experience directly related to the position responsibilities and requirements, or an equivalent combination of education and directly related experience may be considered.
• Demonstrated experience in marketing products/programs from conceptual design to delivery, including exposure to market analysis and strategy formulation.
• Understanding of and/or interest in energy and environmental conservation principles, strategic energy management, or industrial processes is an asset.
• Experience working in program or product marketing for various customer segments is an asset.
• Knowledge of energy‑efficient electric and natural gas technologies.
• Strong commitment to and enthusiasm for customer service and energy conservation.
• Adaptable team player with a high degree of initiative.
• Strong interpersonal skills,…