Sales Coordinator

Location: Winnipeg, MB
Reports To: Inside Sales Manager

• 100% employer-paid health insurance premiums
• Life insurance
• Dental & vision coverage
• Competitive salary
• Paid time off
• Consistent day shift schedule
• Weekends off
• Employee parking provided

ODRA is experiencing strong, sustained growth, and our sales team is expanding to support increasing demand across North America. This role plays a key part in ensuring our sales operations run smoothly, accurately, and efficiently-allowing our sales team to stay focused on building relationships and closing deals.

ODRA is a North American manufacturer of premium road maintenance equipment, designing and building reliable, operator-friendly mechanical street sweepers used across Canada, the U.S., and beyond. We're known for our quality, teamwork, and practical, down-to-earth culture-where people's contributions are visible and valued.

We're looking for a detail-oriented Sales Coordinator to support the day-to-day execution of our sales operations. This role is ideal for someone who enjoys working with data, systems, and processes while collaborating closely with a sales team.

You'll be responsible for maintaining CRM accuracy, producing reports and dashboards, supporting lead follow-up, and ensuring sales activities stay organized and on track. Your work directly impacts sales efficiency, visibility, and performance.

• Maintain data integrity within the CRM system (e.g., Pipedrive, Salesforce), including data imports, exports, audits, and duplicate management
• Build and maintain automated reports and dashboards to support decision-making and sales strategy
• Generate daily, weekly, and monthly sales activity and pipeline reports
• Track lead assignments and ensure timely outreach by the sales team
• Support sales administration, including data entry, call logs, follow-ups, and scheduling
• Review CRM schedules and assist with basic expense tracking and reporting
• Assist with the implementation and improvement of sales tools, workflows, and processes
• Onboard new sales team members and provide training on CRM usage, reporting, and outreach processes
• Act as a key liaison between sales, operations, and management to ensure clear communication and alignment

• 1–2 years of experience in a sales support, sales operations, or administrative role
• Post-secondary education in Business, Sales, Marketing, or a related field
• Strong attention to detail and a high level of organization
• Comfort working with CRM systems and basic reporting tools
• Strong communication skills and the ability to manage multiple priorities in a fast-paced environment
• A proactive, problem-solving mindset with a willingness to learn and improve processes

• Clean, professional, and collaborative work environment
• Supportive leadership that values accuracy, initiative, and teamwork
• Stable, growing company with long-term opportunities
• A role where your work directly supports business success and sales growth