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BMW Product Specialist

Job in Winston-Salem, Forsyth County, North Carolina, 27104, USA
Listing for: Fields Auto Group
Full Time position
Listed on 2026-02-12
Job specializations:
  • Sales
    Automotive Sales
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Product Specialist

Are you driven by technology and sick of your current sales job? Have you been considering the automotive industry but don't know how to break in?

BMW Asheville is looking for the “Apple Genius” of our dealership. The Product Specialist role is instrumental to our store’s day-to-day operations, providing product demos to prospects, selling the technology that buyers crave, assisting customers with technology, and solving problems quickly and efficiently.

As a BMWProduct Specialist, you’re highly skilled at uncovering customers’ needs, then following through with enlightening solutions. Not only are you the first person customers meet when they enter the store, but you’re also the person who guides them — advising, and even setting up their new products.

FIELDS AUTO GROUP believes that employees are our greatest asset. As such, we treat all team members with respect and appreciation for their contributions to the company.

What We Offer - Benefits

Medical, Dental, Vision, Short- and Long-Term Disability, Paid Basic Life Insurance, 401(k) Plan, Personal Time Off, Paid Training, Employee vehicle purchase plans, Health and wellness, Saturday Lunches, Discounts on products and services

Responsibilities
  • Greet and guide clients as they appear on the lot to proceed into the sales process.
  • Engage in conversation with clients to fully understand their needs.
  • Assist clients to identify a vehicle that fulfills their wants and needs.
  • Be the vehicle expert. Know the in’s & the out’s of product offerings, optional packages & latest technology
  • Customize vehicle delivery while ensuring that the client understands the vehicle's operational feature.
  • Daily follow up using the dealership's Customer Relationship Management System (CRM).
  • Bring your ‘A game’ & positive attitude with you every day
Qualifications
  • Maintain an enthusiastic, high-energy personality throughout the workday.
  • Excellent verbal and written communication skills.
  • Excellent listening skills.
  • Ability to work in a team setting.
  • Effective listening skills.
  • Valid driver's license with acceptable driving record according to dealership's guidelines.
  • Willing to submit to a pre-employment background check
Physical Demands
  • While performing the duties of the job, the employee is regularly required to stand; walk; use hands to finger and reach with hands and arms; and talk or hear.
  • The employee frequently is required to sit, stand and walk.
  • The employee must regularly lift and/or move up to 20 pounds.
  • Specific vision abilities required by this job include close vision and depth perception.
Work Environment
  • 50% or more standing and walking in all weather conditions
  • The noise level in the work environment is usually moderate.
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