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Digital Marketing Instructor

Job in Cleveland, Manitowoc County, Wisconsin, 53015, USA
Listing for: Lakeshore Technical College
Full Time position
Listed on 2026-06-05
Job specializations:
  • Education / Teaching
    University Professor, Adult Education, Academic, Bilingual
Job Description & How to Apply Below
Location: Cleveland

Benefits

Full-time Faculty Benefits

Competitive health, dental, and vision insurance

Up to $3,000 in tuition reimbursement annually | Professional development and growth opportunities

6.95% Wisconsin Retirement System (WRS) savings - matched dollar for dollar | 403(b) and 457 retirement savings options

College paid life and disability insurance | Health and dependent care Flex Spending Accounts

Onsite fitness center and walking path | Up to 8 weeks paid New Child Leave

Onsite wellness screenings I Relocation assistance available

Lakeshore also offers generous paid time off starting with 20 days of vacation, 9 days of sick time, 6 days of personal leave,

10 holidays, and a one-week winter break.

Additional Perks

Local discounts on food, entertainment, and events | Discounts on cell phone plans and rental cars

Common Read events | Culinary experiences from onsite emerging chefs | Identity theft protection

"Dress for your day" | Employee recognition and appreciation events

Campus closed six Fridays during the summer

Benefits begin the first of the month coinciding with or following hire.

For additional information on our vast array of benefits, read through our benefits guide.

Overview

NOTE:

Compensation determinations will be made based on years of required relevant occupational experience and meeting educational requirements.

This is a year-round position serving, on average, 40 hours per week. During assigned instructional terms, or semesters, 60% of the week is designated for students' contact time, or teaching, and 40% for professional expectations, as outlined below.

POSITION SUMMARY:

Faculty in this position educate students with core knowledge and current developments in the digital marketing discipline. Remain well-versed in current industry trends and norms. Engage digital marketing business leaders in a continual pursuit of knowledge for use in the classroom.

Faculty in this role are required to maintain knowledge of the continual evolution of traditional Marketing to current standards and practices in Digital and Social Media Marketing. Collaboration with multiple programs is expected to develop courses and integrate competencies through shared courses. Faculty are required to develop successful partnerships with both profit and non-profit businesses within the Lakeshore district to provide internship and service-learning opportunities for students.

Responsible for placing learning first and providing educational experiences for learners in accordance with the mission of the college inclusive of facilitating learning, assessing student performance, as well as instruction and outcomes, developing and maintaining current/relevant course materials and curriculum, working with high school dual credit teachers, and communicating with the community, other schools, the college, the division, and team members.

Teaching/training in business and industry may be assigned.

Provide high-quality customer service throughout all interactions. This includes but is not limited to working effectively and positively with people from all backgrounds; helping the customer find solutions; anticipating needs; and following up with the customer. Provide friendly, respectful, personalized experiences throughout every interaction.

REASONABLE ACCOMMODATIONS/ADA:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

Responsibilities

ESSENTIAL JOB FUNCTIONS (Other duties may be assigned):

(100%) Instruction

Faculty in this role are required to maintain proficiency using emerging and existing technology in the development and delivery of curriculum. Alignment of course and program outcomes provides exemplary learning environments in which students develop critical technical skills, competencies, and knowledge for future career and educational success.

* Assist in the maintenance of program accreditation through the Higher Learning Commission activities and requirements.

* Create effective relationships with district business partners for the purpose of establishing long term advisory and student experiential learning when applicable.

* Respond to student needs in a professional timeline synonymous with industry best practices.

Instruction/Manage the Learning Environment

* Curriculum:
Integrate learning theories and models into curriculum design. Update curriculum appropriately in the curriculum design repository system and the college learning management system according to the college schedule and guidelines.

* Delivery:
Facilitate learning, utilizing a variety of delivery modes and learning theories. Encourage engagement of students while maintaining a safe, inclusive, and functioning environment.

* Assessment:
Evaluate student learning based on course competencies and program outcomes,…
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