Marketing & Digital Communications Specialist

Location: Schofield

Position Title:

Marketing & Digital Communications Specialist Wage: $60,000/year

Are your skills not being fully utilized? Reach your maximum potential by working with QPS!

QPS Employment Group has a great opportunity available for a Marketing & Digital Communications Specialist at a company in Schofield, WI. This is a direct hire position.

The Marketing & Digital Communications Specialist is responsible for developing, coordinating, and maintaining the company’s marketing presence across print, digital, social media, and company websites. This position will help strengthen brand awareness, communicate the company’s products and capabilities, and support sales and business-development efforts through effective and consistent marketing materials.

The ideal candidate is a creative, organized, and self-motivated individual who can manage multiple projects, work with internal teams and outside vendors, and maintain a consistent company brand across all marketing channels.

Marketing & Digital Communications Specialist Responsibilities:

- Plan, coordinate, and manage print advertising campaigns
- Develop advertisements, brochures, flyers, catalogs, product sheets, trade-show materials, and other promotional materials
- Coordinate with advertising publications, printers, graphic designers, and other outside vendors
- Maintain consistent company branding, messaging, logos, photography, and product information-Track advertising schedules, deadlines, costs, and results
- Review and proof marketing materials for accuracy before publication
- Manage the company’s social media accounts and develop a consistent posting schedule
- Create engaging content including product highlights, company news, employee features, projects, events, industry information, and customer-focused content
- Photograph and/or coordinate photography and video for marketing and social media use
- Monitor social media engagement and respond or coordinate responses to comments and inquiries
- Stay current with social media trends and identify opportunities to increase brand visibility
- Manage and maintain company websites to ensure information is accurate, current, and professionally presented
- Work with web developers or outside agencies on website improvements, functionality, and troubleshooting
- Assist with basic SEO activities and ensure website content is optimized for search engines and customers
- Maintain consistency of the company’s brand across print, digital, social media, websites, presentations, and other communications
- Work with sales, engineering, production, and management teams to gather information for marketing campaigns
- Assist with product launches, new-product announcements, trade shows, events, and promotional campaigns
- Coordinate company participation in trade shows, industry events, and other promotional activities
- Research competitors, industry trends, customer preferences, and new marketing opportunities
- Track marketing expenses and maintain relationships with marketing vendors and service providers
- Measure the effectiveness of marketing campaigns and recommend improvements

Requirements for Marketing & Digital Communications Specialist:

- Experience in marketing, communications, advertising, or digital marketing experience preferred
- Strong written and verbal communication skills
- Experience managing social media platforms and creating digital content
- Strong organizational skills and the ability to manage multiple projects and deadlines
- Basic knowledge of graphic design and photo/video editing preferred
- Familiarity with website analytics, SEO, and digital marketing tools
- Strong attention to detail and ability to proofread marketing materials
- Ability to work independently while collaborating effectively with sales, operations, and management
- Creative and innovative
- Organized and deadline-oriented
- Strong communicator
- Detail-oriented
- Self-motivated
- Customer-focused
- Comfortable working with both technical and non-technical information
- Able to manage multiple projects simultaneously
- Strong understanding of brand consistency and professional presentationIND
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S Employment Group is a full-service staffing…