Marketing Manager Job Woburn area,Massachusetts USA,Business

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Join to apply for the Marketing Manager (Part Time) role at VEIR

WHY VEIR?

VEIR is enabling a new generation of compact, efficient, high-power, and long-distance power delivery solutions, solving bottlenecks that exist across the entire electricity value chain, from generation through to data center server racks. VEIR's low voltage superconducting solutions are enabling new power delivery architectures in the world’s largest data centers and our higher voltage solutions are poised to revolutionize the development of electricity transmission and distribution lines.

VEIR is preparing for rapid growth as we seek to solve critical challenges facing data center developers, electricity generation developers, and utilities around the world.

The Role

VEIR is looking for a part-time Sr. Marketing Manager/Consultant to drive marketing strategy and execution across multiple channels to support client outreach, business development, and overall corporate branding. This is a new role at VEIR and provides an exciting opportunity for someone to help shape and drive the company’s market positioning, strategic messaging, and brand voice. The ideal candidate for this role has experience in a B2B environment, ideally with a focus on positioning services to data centers, utilities, and/or other clients within the energy space.

This is a part-time, hybrid opportunity with at least one day/week at VEIR’s headquarters in Woburn, MA, with the possibility of converting to a full-time permanent role.

What You’ll Do

Lead marketing strategy and execution for key company priorities, including client outreach campaigns and business development initiatives
Provide strategic marketing guidance to the business to effectively position VEIR with diverse stakeholder groups including customers, investors, strategic partners, and prospective employees
Develop a brand standard for the company, including the creation of company assets such as standard reports, proposals, and other templates.
Collaborate with the Dir. Of Commercial Operations to support bid & proposals for the company.
Liaise with VEIR’s external communications firm to project manage strategic PR, including press releases, thought leadership opportunities, and other content creation, by coordinating all approvals, timelines, and deliverables with the agency
Create Linked In content for VEIR and its leaders to drive brand awareness and education about our products
Curate and develop collateral including: brochures, one-pagers, proposal templates, slide decks, and other building blocks to drive consistent branding and messaging across all outreach efforts
Lead conference event planning by identifying and developing impactful assets, collateral, and other takeaways/SWAG for staff attending conferences and trade shows
Partner with the People & Culture team on employer branding initiatives including maintaining the Careers page and developing staff spotlights to share on Linked In
Develop and maintain marketing calendar that is aligned with key company goals
Monitor marketing trends and recommend innovative approaches to improve organizational practices and performance
Provide ad hoc support to VEIR’s executive team and other departments as needed

To be successful in this role

You have 5+ years of experience in marketing, brand management, and/or communications in a B2B environment, ideally with experience with data…