Director, Franchise Development

Purpose Brands, LLC is the global leader in health and wellness franchising, with more than 7000 locations around the world. We enrich the health, wealth and wellbeing of franchisees, consumers, and employees through purpose-driven wellness franchises and services. Our franchise brands include Anytime Fitness, The Bar Method, Waxing the City, Orange theory Fitness.

We are seeking a high-performing Franchise Development Director with a proven track record of sourcing, influencing, and closing franchise deals. This individual will be responsible for driving franchise growth through strategic lead generation, market mapping, candidate qualification, and successful deal execution. The ideal candidate thrives in a fast-paced environment, is highly motivated, and consistently meets or exceeds annual development objectives.

Purpose/Impact: (Duties & Essential Functions)
Develop and execute a comprehensive franchise lead outreach strategy to achieve annual growth targets

Source, qualify, and close new franchise candidates through proactive outreach and strategic networking for one or more of the portfolio brands

Create and refine Ideal Franchisee Profiles (IFP) to target qualified prospects

Conduct market mapping and territory analysis in partnership with the real estate team, to identify high-potential growth areas

Build and maintain a strong pipeline of qualified leads

Guide candidates through the full sales lifecycle from initial contact through signing

Deliver compelling brand presentations and discovery day experiences

Partner cross-functionally with operations, marketing, and executive leadership to ensure successful onboarding and territory planning

Maintain accurate pipeline reporting, forecasting, and performance tracking

Represent the brand at industry events, expos, and networking opportunities

Strengths and Background Minimum 5 years of experience in franchise development

Demonstrated success in sourcing, influencing, and closing franchise agreements

Strong experience in creating Ideal Franchisee Profiles and executing market mapping strategies

Proven ability to “hunt” for qualified leads and build a high-conversion pipeline

Experience working in a fast-paced, performance-driven environment

Consistent track record of meeting or exceeding annual sales and development goals

Excellent communication, negotiation, and presentation skills

Highly self-motivated, results-oriented, and disciplined

Strong organizational and CRM management skills

Competencies

Strategic thinker with strong analytical skillsA “hunter” mentality

Resilient and persistent with a competitive drive

Relationship-builder with strong influence and persuasion abilities

Ability to manage multiple territories and priorities simultaneously

Comfortable with accountability and performance metrics

Salary: $75k - $95k base + commission

What’s in it for you?

We offer a competitive salary along with exceptional benefits such as:

Medical, Dental and Vision Coverage Hybrid Work Environment Life and Disability Insurance Unlimited Time off + Paid Holidays Flexible Friday's between Memorial Day and Labor Day
401(K) Savings Plan Matching at 4%10 Coaching and Therapy sessions

Mental Health Benefits Brand Discounts & Reimbursements In-house workout facilities

Professional Development Opportunities Team Building, Employee Engagement Activities & so much moreWORK SCHEDULE Purpose Brands LLC, currently observe the following hybrid work model for employees at our Boca Raton (FL), Woodbury (MN), and Seattle (WA) offices:

Remote optional:
Fridays On-site days:
Mondays, Tuesdays, Wednesdays and Thursdays DIVERSITY, EQUITY, AND INCLUSION STATEMENT Purpose Brands is committed to encouraging, facilitating, and upholding an environment centered on diversity, equity, and inclusion across every facet of the Purpose Brands. We will work to create a sustainable culture that supports a healthy space for learning and growing, valuing, and empowering every employee, inspiring a diverse franchise network, and uplifting the members and communities we serve.

EEO STATEMENT Purpose Brands provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type will not be tolerated.
#J-18808-Ljbffr