Sales Manager

GENERAL SUMMARY & SCOPE

The Sales Manager (SM) is responsible for leading through Ulta Beauty’s mission, vision, and values in order to develop a high-performing team that consistently delivers top-line sales growth across all categories. The SM leads a team of Beauty Advisors, Prestige Beauty Advisors, and Lead Cashiers and is accountable for all aspects of the retail business with the exception of boutiques, including sales, service, and operational process.

The SM is accountable for Net Promoter Score (NPS) and delivering an exceptional guest experience.

• Promote a culture of accountability to meet or exceed Ulta Beauty’s goals related to retail and service sales, guest loyalty (including credit), payroll, omni-channel, and retail shrink.
• Drive company profitability by identifying underperforming metrics and developing strategies that leverage company programs, tools, and resources through operational excellence.
• Leverage store forecast and payroll budgets to support scheduling needs and communicate the requirements to the GM to maximize productivity, achieve sales and payroll goals, and complete workload on time within the payroll budget.
• Plan and execute in-store events that deliver an unrivaled guest experience, drive in-store and brand partner collaboration, and achieve sales and payroll goals.
• Review, analyze and react to Ulta Beauty’s financial and operational reporting, including store visit and audit results, regularly and in a timely manner.
• Perform makeup applications, skincare analysis, and product demonstrations with guests to drive sales and enhance guest service experience.
• Stay informed regarding new and existing industry trends, products, and services during work time and be knowledgeable about the ingredients and benefits of these trends, products, and services to better serve guests.
• Maintain prompt, regular attendance as the SM and hold store associates accountable to the Ulta Beauty attendance policy.

• Attract, hire, and retain a diverse team of top talent, and efficiently address any staffing needs and open positions for the store.
• Build a highly engaged team at the store that embodies the Ulta Beauty brand through effective collaboration, open and honest communication, and prioritization of work.
• Create an inclusive environment that inspires and encourages the growth and engagement of associates.
• Support all aspects of associate professional development, including training, individualized competency-based feedback and coaching, performance reviews, succession planning, and individual development plans.
• Regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive sales performance.
• Ensure direct reports regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive sales performance.
• Establish professional brand partner relationships that foster a shared interest in collaboratively delivering on sales and service goals.
• Model a culture of teamwork and guest services excellence while working alongside the leadership team by establishing priorities, providing clear direction and support, and sharing best practices.
• Execute the Guest Engagement Leader program flawlessly through business ownership, associate coaching and leading a helpful and friendly guest experience to drive business results across all Annual Performance Goals (APGs) metrics for the store.

• Be knowledgeable of and ensure compliance with Ulta Beauty’s policies, procedures, and standards for the store.
• Adhere to and enforce Ulta Beauty’s dress code.
• Use the company’s scheduling tool as directed to adjust schedules and manage attendance in-the-moment during manager-on-duty shifts to ensure accurate schedules and reporting.
• Use the company’s task management tool as directed to prioritize and execute store workload, including product and marketing resets, pricing updates, inventory related tasks, cleaning, and replenishment.
• Protect company assets and minimize loss by ensuring all store standards and operating procedures…