Category Manager

• Develop and execute short-term and long-term category strategies for Cigarettes and OTP.
• Analyze sales, market share, profitability, and shopper insights to identify growth opportunities.
• Establish category objectives, KPIs, and annual business plans.
• Monitor competitive activity, industry trends, and emerging nicotine products.
• Lead assortment decisions based on consumer demand, market conditions, and performance metrics.
• Optimize SKU productivity and shelf allocation.
• Develop pricing strategies to maximize category profitability and competitiveness.
• Build strategic partnerships with key tobacco manufacturers and distributors.
• Maintain compliance with FDA regulations and all federal, state, and local tobacco laws.

• Bachelor's degree in Business, Marketing, Finance, Economics, or related field
• 5+ years of Tobacco Category Management experience
• Strong analytical and financial acumen
• Advanced proficiency in Microsoft Excel
• Experience with syndicated data sources such as Circana (IRI), NielsenIQ, Experience with PDI and Market Link

Demonstrates expertise in Tobacco Category Management, including the development of category strategies, pricing strategies, and compliance with FDA regulations. Strong analytical skills are essential for assessing market trends and optimizing SKU productivity.

• Tobacco Category Management
• Analytical Skills
• Financial Acumen
• Microsoft Excel Proficiency
• Syndicated Data Experience

• Category Strategy Development
• Sales Analysis
• Profitability Analysis
• KPI Establishment
• SKU Optimization
• Pricing Strategy Development

• Strategic Partnership Building

• FDA Compliance
• Tobacco Laws
• Market Share Analysis
• Consumer Demand Analysis
• Competitive Activity Monitoring

• Circana (IRI)
• NielsenIQ
• PDI
• Market Link