Program and Marketing Operations Manager - Career & Professional Development
Listed on 2026-02-28
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Marketing / Advertising / PR
PR / Communications -
Education / Teaching
PR / Communications
Clark University
Location: Worcester, MA Category: Staff and Administrators Posted On: Sat Feb 14 2026
Position SummaryThe Program & Marketing Operations Manager plays a key role in delivering high-quality, scalable career programs and employer-facing events for the Career & Professional Development team. This position manages logistics, marketing execution, and cross-team coordination to ensure workshops, signature events, and campus-wide initiatives run smoothly and engage students. The role also oversees employer visit logistics, manages alumni speaker outreach, coordinates the communications calendar and day-to-day social media posting, and supervises 1-2 student employees supporting marketing tasks.
Essential Duties and Responsibilities Program & Event Management (45%)- Plan, coordinate, and execute the Career & Professional Development team programs, workshops, and signature events
- Manage end-to-end logistics including scheduling, space reservations, catering, technology, materials, and day‑of‑coordination
- Collaborate with Sr. Associate Director of Employer & Alumni Engagement to support employer‑led activities (information sessions, campus visits, networking events, industry events, etc.)
- Coordinate employer related logistics and communication, ensuring employers receive clear instructions, itineraries, and day‑of support
- Maintain documentation to ensure consistency and strong employer/student experiences
- Coordinate campus ambassadors via the Office of Community Living who support career and employer event setup and check‑ins, student/employer experience
- Execute promotional campaigns for CPD programs and events, including email, social media, digital signage, newsletters, and Handshake posts
- Create basic visual assets (e.g., Canva graphics) that align with CPD brand guidelines
- Oversee 1-2 student employees who support marketing, communications, and event promotion
- Collaborate with the operations and coaching teams to track marketing performance and adjust tactics to maximize engagement
- Identify and recruit alumni speakers, panelists, and facilitators for CPD programs, workshops, and signature events
- Conduct targeted outreach to alumni and employer partners to secure participation in Programs/events and recruiting‑related initiatives
- Coordinate communications, confirmations, and event preparation materials to ensure alumni and employer participants have a smooth experience
- Partner with the Sr. Associate Director of Employer & Alumni Engagement to align outreach with employer pipelines and engagement goals
- Serve as a primary contact for event‑related inquiries from students, employers, and alumni
- Manage office/event supplies (ordering, restocking) and assist with purchasing requests for events or programming
- Ensure common spaces (front desk, event prep areas, supply closet) remain organized
- Create and maintain standard operating procedure for events and communications
- Maintain project plans and internal workflows that keep the team organized and aligned
- Ensure accurate event data entry, attendance tracking, and tagging in Handshake or CRM
Required Qualifications
- Bachelor's degree
- Experience coordinating programs, events, communications, or operations
- Strong organizational and project management skills, with excellent attention to detail
- Ability to manage multiple priorities in a fast‑paced environment
- Strong verbal and written communication skills
- Ability to build professional relationships with students, faculty, staff, alumni, and employers
- Master's degree
- Experience in higher education, career development, recruiting or employer relations.
- Proficiency with platforms such as Handshake, Canva, or CRM Systems.
- Familiarity with MS365, including Teams, Excel, SharePoint, and Outlook
Physical Requirements
- Office-based, Hybrid
- Occasional evening or weekend event support
Expected Hiring Range: $61,700 to $68,650
Pay Transparency Disclosure: The compensation for this position will be determined based on factors that include available budget,…
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