Senior Private Markets Content Strategy – Digital Experience

Responsibilities

• Own and oversee the overarching content strategy for the private investing platform, including venture capital and private credit strategies.
• Develop and execute integrated content plans aligned with fundraising priorities, brand positioning, commercial objectives, and market opportunities.
• Translate complex financial insights into compelling, audience‑centric thought leadership and digital assets.
• Identify timely private markets themes informed by market dynamics, news cycles, investor sentiment, and emerging industry trends.
• Lead both planned and rapid‑response platform, fund, and brand‑related content initiatives.
• Produce and edit high‑quality multi‑format content in partnership with investment teams and senior leaders, including articles, commentaries, videos, and podcasts.
• Drive digital content and experience strategy across owned and earned marketing channels.
• Track content performance using engagement analytics, digital metrics, and stakeholder feedback.

• 8‑10 years of experience in content strategy, editorial leadership, digital marketing, or thought leadership within asset management, private markets, investment management, or financial services.
• Strong understanding of private markets, including private equity, venture capital, private credit, fundraising dynamics, and portfolio concepts.
• Demonstrated experience producing sophisticated multi‑format financial content across written, video, audio, digital, email, social, and event channels.
• Proven ability to translate complex investment topics into clear, compelling narratives for institutional and wealth audiences.
• Experience leading integrated content distribution and promotion strategies across digital channels.
• Strong stakeholder‑management experience working with investment teams, sales, marketing, and legal/compliance partners.
• Experience operating in regulated financial‑marketing environments.
• Key skills: content strategy, digital marketing, financial content production, engagement analytics, digital metrics, multi‑format content, content distribution strategies, thought leadership, portfolio concepts, fundraising dynamics, stakeholder management, editorial leadership, communication, narrative development, strategic thinking, collaboration, creativity, adaptability, analytical skills, leadership.