Marketing Specialist

ROSENBAUER STATEMENT

At Rosenbauer we pride ourselves on providing top-of-the-line fire apparatus, created with state-of-the-art technology for more than 150 years because when lives are at stake anything less is unacceptable. As the world’s largest manufacturer of fire equipment, we make sure our vehicles, production teams, and service personnel are ready to do what is necessary to keep communities safe. If you have what it takes and want to be part of our always growing Rosenbauer family, we want to hear from you!

POSITION SUMMARY

The Marketing Specialist is responsible for creating visual content to be used internally and externally in print, digital, social and by our dealer organization. Individual will oversee the Rosenbauer America website and continue to ensure it is operating smoothly. They will manage social media strategy, pre-plan posts, communicate with content specialist, and produce strategies for target audience. The Marketing Specialist will design and submit graphic design projects for trade shows, dealer meetings, and other marketing projects such as print and digital advertising.

Also, they will attend key trade shows and fire truck conventions to help market our product and brand to potential and current customers.

ESSENTIAL FUNCTIONS

KNOWLEDGE, SKILLS, AND ABILITIES (KSA’S):

Required

Education:

• High School Diploma/GED.
• Associate degree in Marketing, Advertising, or Graphic Design or three (3) years of experience.

Required Experience:

• Experience working at an in or outside agency workplace.

Preferred Education:

• Bachelor’s degree in Marketing, Advertising, or Graphic Design.

Preferred Experience:

• Background in Marketing, Web Design, and Adobe Creative Cloud.
• Drone License.

Language:

• Ability to read, reason and interpret common scientific and technical journals, financial reports, and legal documents.
• Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.
• Ability to write speeches and articles for publication that conform to prescribed style and format and to effectively present information to top management, public groups and/or boards of directors.

Math:

• Ability to work with mathematical concepts such as probability and statistical inference.
• Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations.

Computer:

• Ability to perform advanced programming functions.
• Knowledge of several computer programming languages.
• Marketing or video production studies background.
• Experience in social media, web content development, and graphic design and/or motion graphics.
• Proficiency in Adobe products, e.g. Illustrator, Photoshop, After Effects and Premier Pro.
• Advanced camera operating experience and working knowledge.

• Excellent video editing skills.
• Able to follow written and verbal directions and do so with a positive…