Sr Director, Product Planning

Position Overview

You will lead product strategy, portfolio planning, and lifecycle management for Polaris' RZR, Polaris Xpedition, General, and Sportsman product lineups within the Off-Road Vehicle organization. In this role, you will oversee a team of Product Directors and Product Managers responsible for shaping product strategies, establishing program priorities, and delivering business results across multiple platforms. You will guide long-range product planning, portfolio investment decisions, and innovation initiatives while ensuring customer insights remain central to decision making.

Working closely with leaders across Engineering, Design, Operations, Sales, Marketing, Finance, and PG&A, you will help drive sustainable growth and competitive differentiation for the business. This role offers the opportunity to influence enterprise-level product strategy, investment priorities, and the future direction of Polaris' largest off-road vehicle platforms.

• Lead the development and execution of the Long-Range Product Plan (LRPP) for the assigned product portfolio, ensuring alignment with business priorities and platform strategies.
• Oversee product proposals, program plans, and business cases for new products and platform investments, driving alignment and securing necessary approvals.
• Direct portfolio strategy and lifecycle management decisions to balance long-term growth opportunities with current business performance objectives.
• Analyze market trends, competitive activity, consumer insights, demographic shifts, and regulatory developments to identify opportunities and risks.
• Ensure Voice of Customer insights are integrated into portfolio strategies, investment decisions, product roadmaps, and innovation initiatives.
• Partner with Operations, Sourcing, Sales, Finance, and PG&A to support profitability, market share, volume, mix, and ownership experience objectives.
• Review portfolio performance, market dynamics, and program progress to inform strategic adjustments and resource allocation decisions.
• Lead, coach, and develop Product Directors and Product Managers while fostering accountability, collaboration, and high performance.
• Collaborate with Engineering, Design, Marketing, Operations, Finance, PG&A, and Executive Leadership to deliver successful product outcomes.
• Remove organizational barriers, elevate critical issues as needed, and support the effective execution of strategic programs and initiatives.
• Partner with Product Planning leadership to identify best practices, improve operating rhythms, and drive consistency across the organization.
• Represent Polaris at industry events, customer engagements, trade meetings, and executive reviews.

• Leadership:
  You inspire, guide, and empower others to achieve their best by setting clear direction, fostering trust, and creating an environment where people feel supported, motivated, and accountable for delivering results.
• Business Acumen:
  You understand how your work impacts financial performance, operational efficiency, and organizational goals, and you make decisions with the broader business context in mind.
• Customer Focus:
  You prioritize the needs of internal or external customers and use feedback and data to improve outcomes, processes, or experiences.

• Bachelor's degree required; MBA or other graduate degree preferred.
• Minimum 12 years of relevant experience in sales, marketing, product planning, product management, and/or product development.
• Minimum 5 years of formal people leadership experience leading professional and/or leadership‑level employees.
• Demonstrated ability to lead complex product portfolios and influence enterprise-level decisions.
• Strong strategic, analytical, and financial acumen with experience evaluating market opportunities and business performance.
• Excellent communication and presentation skills, with the ability to influence stakeholders at all organizational levels, including senior leadership.
• Experience utilizing quantitative and qualitative market research tools and techniques to inform business decisions.
• Ability to operate off‑road products competently.
• Ability to travel regularly…