Outside Sales Representative

We're looking for a driven, commercially astute Outside Sales Representative to support continued growth across Alberta, Yukon, and the Northwest Territories
. This role is responsible for developing new business while strengthening existing client relationships within the heavy equipment and drilling sectors.

The successful candidate will represent industry-leading Comacchio and ABI equipment, delivering tailored solutions to contractors, developers, and infrastructure clients. This is a high-impact, field-based role suited to a self-starter who thrives on building relationships, identifying opportunities, and closing complex equipment sales.

This role requires 60-70% travel for face-to-face meetings with clients.

• Develop and maintain strong, long-term relationships with existing clients while actively pursuing new business opportunities
• Identify, qualify, and convert leads through networking, referrals, cold outreach, and industry engagement
• Conduct on-site meetings, product demonstrations, and technical presentations to prospective customers
• Assess client needs and recommend customized equipment solutions aligned with project requirements
• Consistently meet or exceed monthly and quarterly sales targets
• Maintain accurate records of sales activities, pipeline, and forecasts using CRM tools
• Monitor market trends, competitor activity, and industry developments to position product offerings effectively
• Collaborate cross-functionally with internal teams to ensure seamless delivery and customer satisfaction

• Bachelor’s degree in Business, Marketing, or a related discipline is considered an asset
• Minimum 5+ years of sales experience within the heavy equipment, rental, drilling, construction, or related industry
• Proven track record of achieving or exceeding sales targets in a territory-based role
• Strong communication, negotiation, and relationship-building skills
• Ability to understand and effectively present technical products and solutions
• Highly self-motivated with strong organizational and time management capabilities
• Proficiency with CRM systems and sales reporting tools, experience with Pike Drive is an asset
• Valid driver’s license and willingness to travel extensively (60–70%) across the territory

• This position offers a competitive base salary with uncapped commission potential, along with:
• Comprehensive health, dental, and vision coverage
• Paid vacation and statutory holidays
• Company vehicle or car allowance
• Company-matched RRSP program
• Ongoing professional development and career growth opportunities