Senior Director, Sales Automation
Listed on 2026-07-17
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IT/Tech
IT Business Analyst, Business Systems & Technology Analysis
- Compensation: USD 195,000 - USD 235,000 - yearly
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.
We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, Dream Works Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.
NBCUniversal is a subsidiary of Comcast Corporation. Visit for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job DescriptionAbout the Role
NBCUniversal is looking for a Senior Director, Sales Automation to lead our Sales AI and Automation product portfolio. This role will define and deliver capabilities that improve how our sales teams work, reduce manual effort, and create better experiences for sellers, sales leaders, and support teams.
NBCUniversal Advertising Products & Solutions (AP&S) is responsible for the product development and project management of NBCUniversal’s full advertising technology suite. From sales support to campaign execution, delivery, and billing, our division services both internal and external customers in support of NBCUniversal’s $7B+ annual advertising business. Together, we’re buildingtheplatform that powers the future of advertising at NBCU.
What You'll Do
- Define and own the product strategy, roadmap, and priorities for Sales AI and Automation.
- Partner with sales leaders and business stakeholders to understand pain points and identify opportunities to improve seller and marketer productivity and operational efficiency.
- Evaluate and prioritize opportunities for AI, automation, and workflow improvements across Salesforce and the broader sales and marketing technology ecosystem.
- Lead product discovery by combining user research, data, and business insights to define high value sustainable solutions.
- Translate business needs into clear product requirements, user stories, and success metrics.
- Partner with Engineering, Architecture, Data, and Design teams throughout delivery, from concept through launch and adoption.
- Measure product performance using adoption, engagement, operational, and business outcomes, and continuously optimize based on results.
- Drive organizational alignment across multiple stakeholder groups, balancing strategic priorities with near term business needs.
- Partner with Change Management and Enablement teams to support successful adoption of new capabilities.
- Stay current on emerging AI technologies, automation platforms, and industry trends, identifying opportunities to responsibly introduce new capabilities.
- Lead, coach, and develop a Business Analyst while establishing strong product management practices across the team.
- Build strong relationships across Product teams to understand how capabilities connect across the sales and marketing ecosystem, identify opportunities to simplify and automate end to end workflows, and share best practices that improve consistency and accelerate delivery.
Qualifications
- 8+ years of Product Management experience delivering enterprise software or business platforms.
- Experience leading products focused on workflow automation, AI, CRM, or sales technology.
- Strong understanding of Agile product development and modern product management practices.
- Experience partnering with Engineering and Data teams to deliver complex technology solutions.
- Demonstrated ability to influence senior leaders and build alignment across diverse stakeholder groups.
- Strong analytical and problem solving skills with the ability to use data to drive prioritization and decision making.
- Excellent communication skills with experience presenting to executive audiences.
- Experience managing or mentoring direct reports is preferred.
- Bachelor's degree or equivalent experience.
Preferred Experience
- Experience working within advertising, media, streaming, or enterprise sales organizations.
- Experience with sales and or marketing workflows and systems technologies.
- Familiarity with AI capabilities including…
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