Chief Marketing Officer

• Compensation: USD 185,000 - USD 200,000 - yearly

Join an Award-Winning Personal Injury Law Firm

At The Ward Law Group, our mission is simple:

Changing Lives. One Client at a Time

Recognized as one of the Best Places to Work for consecutive years, we are committed to delivering exceptional legal representation while creating an environment where talented professionals can grow, lead, and make a meaningful impact every day.

We believe our people are our greatest asset. We foster a collaborative, innovative, and high-accountability culture where every team member is empowered to make informed decisions, continuously improve, and deliver exceptional results for our clients. Every role contributes directly to helping injured individuals navigate one of the most challenging times in their lives while supporting the continued growth and success of our firm.

Our Core Values

Faith
– We act with integrity, honesty, and purpose in everything we do.

Accountability
– We take ownership of our work, our commitments, and the results we deliver.

Leadership
– We lead by example, inspire others, embrace continuous improvement, and develop high-performing teams.

Loyalty
– We build lasting relationships through trust, respect, and dedication to our clients, teammates, and community.

Service to Our Clients
– We are committed to delivering compassionate, responsive, and exceptional service that maximizes every client's opportunity for success.

Service to Our Teammates
– We foster a culture of collaboration, respect, support, and shared success where every team member has the opportunity to grow and thrive.

Service to Our Community
– We believe in making a positive impact beyond the workplace by serving and strengthening the communities where we live and work.

If you are passionate about helping injured clients, thrive in a fast-paced, results-driven environment, and are committed to delivering exceptional client service while continuously growing your career, we invite you to join The Ward Law Group and help us change lives—one client at a time.

The Ward Law Group is a nationally recognized, mission-driven law firm serving immigrant families and underserved communities with excellence, compassion, and faith-rooted service. Recognized as one of the Best Places to Work for consecutive years, we're scaling from $100M to $250M+ in revenue, with active expansion across Florida (Miami, Orlando), New York, and Texas.

We're looking for a transformational, hands-on CMO to lead this next chapter of growth — someone who can build a national brand, scale a high-performing team, and turn marketing data into business results.

What You'll Own

• Build and execute a national marketing strategy that scales revenue and brand reputation across multiple states.
• Own the full funnel: paid media, SEO/SEM, PR, TV/radio, influencer, community outreach, and brand storytelling.
• Lead and grow a marketing team — currently 12 professionals, scaling to 15–25+ (social, digital, paid, creative, content).
• Hire, mentor, and build internal career pathways for top talent.

Performance & Analytics

• Define and track KPIs across all campaigns — CAC, CPL, cost-per-signed-case, and ROI.
• Build dashboards and reporting cadences that drive weekly/monthly strategic decisions.

Multicultural & Multi-State Expansion

• Localize and adapt campaigns for Miami, Orlando, NYC, and Texas markets — including bilingual (English/Spanish) audiences.
• Navigate state-specific Bar/legal advertising compliance requirements.
• Owns annual marketing budget.
• Negotiate vendor/media contracts and hold partners accountable to ROI.
• Leverage Salesforce, Call Rail, Google Analytics, and AI-powered tools to streamline processes and scale results.

Cross-Functional Alignment

• Work closely…