Lead Distribution Sales Team

Sell CORE client’s products to existing and new customers at the distributor level and at the operator level that purchase from the distributors assigned. Assist in developing sales plan targets as well as execute assigned sales targets by client. Manage all aspects of the sales process through CRM. May have direct reports

• Distributor business leadership: Develop and execute strategic business plans across distributor partners, locations, territories, and sales organizations. Build relationships with distributor executives, sales leadership, purchasing teams, category managers, and field sales organizations. Lead business reviews, planning sessions, growth initiatives, and strategic account discussions.
• Sales influence and team development: Coach and support Distributor Sales Representatives and assigned sales resources without direct supervisory authority. Conduct joint sales calls, planning sessions, trainings, and territory-development activities. Support onboarding, capability development, alignment, and best-practice sharing.
• Strategic operator development: Develop high-volume independent operators, regional accounts, chain opportunities, and key growth prospects. Engage senior-level decision makers to secure distribution, conversions, menu placements, and sustainable growth.
• Client program and market execution: Translate client objectives into distributor-specific plans. Lead launches, conversions, penetration initiatives, distribution gains, and business development activities. Monitor inventory, stock risk, competitive activity, market conditions, and execution performance.
• Pipeline, forecasting, and analytics: Maintain accurate Salesforce records, account plans, opportunity pipelines, forecasts, and business reviews. Use Salesforce, Power BI, distributor reporting, and market intelligence to identify opportunities and improve execution.
• Meetings, shows, and industry leadership: Lead distributor meetings, sales trainings, product introductions, sales rallies, client presentations, food shows, and industry events. Facilitate communication among distributors, operators, clients, CORE leadership, and field associates.
• Independent judgment and resource coordination: Prioritize resources and opportunities consistent with CORE’s Platinum Partner strategy. Coordinate field activity through influence, collaboration, and clear communication. Manage travel, expenses, Everlance, samples, sales materials, and company resources responsibly; resolve routine business issues within approved guidelines.

• Meet or exceed assigned sales, revenue, case-volume, distribution, conversion, penetration, and client objectives.
• Deliver measurable growth across distributor partners and key operator segments.
• Maintain accurate forecasts, business plans, CRM activity, and qualified opportunity pipelines.
• Influence, coach, and support assigned sales resources through field leadership, collaboration, and best-practice sharing.

• College degree or equivalent food service industry experience in sales, distribution, hospitality, restaurant operations, or account management.
• Five or more years of successful food service sales, distributor management, account management, or business development experience preferred.
• Demonstrated success managing distributor relationships, influencing sales execution, and delivering measurable growth.

• Advanced understanding of food service distribution, operator segments, buying groups, GPOs, contract-managed business, and client sales strategies.
• Ability to influence, coach, align, and communicate effectively without direct authority.
• Strong leadership, facilitation,…