Online Internet Marketing Certification in Virginia

Internet Marketing Training Center:
Based in Virginia, Internet Marketing Training Center (IMTC) is the only school in the country dedicated strictly to Internet marketing training and certification. The Internet Marketing Training Center offers online certificate courses designed to prepare students for jobs in the e-commerce industry, and also to build their own profitable online business should they choose to do so.

Internet Marketing 101 & 101-OL: Website/Blog Design, Creation, Tools & Optimization:
This course will cover the details of Website and Blog design and creation, starting with selection of the correct domain name, and hosting.

The course will cover the selection of and the proper and effective use of: keywords, meta tags, beginning shopping carts including an explaination of merchant accounts, autoresponders, directory registration, and social networking tie-ins.

The course will go over the most important elements for search engine optimization, as well as the best placement of information and linking strategies to bring traffic to your website. Website development includes the actual content requirements of a website to attract customers who will visit the website and to create a desire to buy the products being marketed.

Internet Marketing 102 & 102-OL: Copywriting, List Building, Internet Product Design and Creation
- (Pre-Requisite Internet Marketing 101)

This second Internet Marketing course will build upon Internet Marketing 101: Website/Blog Design, Creation, Tools & Optimization. This next course will cover developing responsive email Opt-in database lists of people who are actually interested in the subject matter of the website.

This course will cover the most cost effective marketing tools, including basic copywriting, creating profitable sales letters, and creating marketing materials. The course will explore the effective use of search engine and directory optimization techniques and how to utilize them in internet marketing.

This course provides important proven details about the creation of products such as CD’s, DVD’s, e-books and an introduction to both membership sites and affiliate programs.

Internet Marketing 103 & 103-OL: Advanced Website/Blog, Affiliate Program and Product Marketing
- (Pre-Requisites Internet Marketing 101 & 102)

This third Internet Marketing course which will build upon both Internet Marketing 101: Website/Blog Design, Creation, Tools & Optimization and Internet Marketing 102: Copywriting, List Building, Internet Product Design and Creation.

This advanced internet marketing course will focus on the marketing techniques to effectively sell and deliver a wide range of products on the Internet and through traditional delivery channels.

This advanced course in Internet marketing will provide the “Street Smart” secrets of the successful creation, marketing and management of websites, memberships sites and affiliate programs.

Electives:
Each course will have various electives to choose from. Topics such as Ebay, Amazon, Itunes, Advanced Blogging and many others will be offered. Students will be required to choose and complete a selection of electives to pass each course.