Category Insights Manager

Job Overview

This newly created Category Insights Manager position will be an integral part of the Zep marketing team. The role focuses on growing customer category through the Zep brand by managing different product categories that contribute to profitable sales growth. The Category Insights Manager will develop and execute strategies for the retail business units focusing on various household cleaning categories, serve as the subject matter expert with retail partners, lead planogram and merchandising execution.

• Portfolio mapping, product gap analysis, and special planning.
• Develop a strategy for differentiation and competition.
• Identify correct assortment for each retailer or channel.
• Analyze product performance to guide assortment planning, rationalization, and lifecycle decisions that improve mix and profitability.
• Automate syndicated reporting, define and implement data‑driven strategies to optimize category sales and market share.
• Use insights (POS data, market research, shopper behavior, etc.) to identify trends, measure performance, inform strategic decisions, and drive category growth initiatives.
• Work cross‑functionally with sales, product, sales ops, finance, procurement, manufacturing and channel/shopper to bring product solutions to market.

• Consumer focused with strong understanding of the 4
  
  Ps.
• Bachelor’s Degree in Marketing, Business Administration, or related field; MBA considered a plus.
• 5‑7+ years of category management experience across multiple categories.
• Ability to budget and forecast.
• Ability to manage cross‑functional teams and meet deadlines.
• Proficiency in problem solving and analytical skills at both strategic and tactical levels.
• Excellent written, verbal, and presentation communication skills.
• Experience with Circana and Nielsen.
• Strong time‑management skills and ability to prioritize.
• Retail CPG marketing experience preferred.
• Experience presenting internally and externally, comfortable working with retail customers.
• Entrepreneurial nature.

Zep Inc. is an Equal Opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, age, disability or sexual orientation. Additional protected categories are marital status, ancestry, veteran status or any other distinction outlined in applicable federal, state, and local laws.