Senior Director, RGM Product Transformation Lead

Job Description Summary

LOCATION:

THE INCUMBENT CAN BE BASED IN ATLANTA, GA OR SINGAPORE

About the Role Revenue Growth Management (RGM) is one of The Coca-Cola Company’s most important commercial capabilities, and not simply a pricing discipline. Coca-Cola positions RGM alongside brand building, innovation, and integrated execution as a core capability for topline growth, and our growth strategy names it a key commercial capability for determining where to play and how to win. RGM connects consumer demand to the economics of the system.

It determines what we sell, in which packages, at what price points, through which channels and customers, and with what promotional investment, all in service of balanced growth across transactions, volume, and price/mix. Done well, it finds incremental revenue pools and converts them into commercial action, improves the economics of every price, pack, assortment, and promotion decision, builds the affordability and premiumization ladders that bring more consumers into the portfolio, and gives Coca-Cola and its bottlers a common fact base for growing customer revenue and profit rather than simply negotiating price.

We are now reimagining RGM for the agentic AI era, and we are building it ourselves. Our Global RGM Product is evolving from a suite of analytical solutions into an intelligent decision platform where AI agents interact directly with enterprise data, invoke advanced analytics and optimization models, run and compare scenarios, and hand commercial teams a recommendation with the reasoning attached.

Work that once took an analyst a week (pulling the data, running the model, writing the story, defending the number) is being compressed into a conversation. Few companies are attempting this at this scale, and fewer are still against decisions this consequential: real pricing, promotion, and portfolio moves, made across markets and bottlers. The work sits at the frontier of the CPG industry, spanning agent orchestration, retrieval over enterprise data, and the evaluation of non-deterministic and deterministic systems, and none of it is a research exercise.

What we build ships to commercial teams who use it to make decisions the same week. This is an opportunity to build, not just design, the next generation of commercial decision intelligence at Coca-Cola, and to establish the operating model for agentic RGM at global scale. The patterns set here will shape how one of the world’s largest commercial systems makes its most important decisions.

If you want your work in front of real users, at real scale, from the first release, this is that role.

As Global RGM Product Manager, Transformation you will own both the adoption of the Global RGM suite and the requirements that shape it, working within a persistent, cross-functional product team alongside Product Management, Data Science, Engineering, UX, Architecture, and RGM experts. This is a Senior Director-level seat, and the one closest to the business. The product only pays off when RGM teams at operating units and bottlers change prices and promotions because of it.

You will own that last mile: leading each market through the shift from analyst‑built analysis to product‑led decision making, converting early wins into new standard ways of working, and staying accountable for adoption until the change sticks. Just as importantly, you will convert what you learn in market into product direction: writing the requirements, shaping the backlog, and defining what “good” looks like for the capabilities that follow.

This is a product ownership role as much as an enablement one. The code belongs to Engineering; everything that determines whether it changes decisions belongs to you. You will act…