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Lead Market Development

Job in Atlanta, Fulton County, Georgia, 30383, USA
Listing for: AT&T
Full Time position
Listed on 2026-10-03
Job specializations:
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 128400 - 215800 USD Yearly USD 128400.00 215800.00 YEAR
Job Description & How to Apply Below
Minimum Office Presence and Location

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.

Overall Purpose

Identify and capitalize on new business opportunities by conducting market research, creating strategic alliances and partnership programs, and developing pricing offer strategies for expanding distribution and driving growth.

Key

Roles and Responsibilities
  • Strategic Planning and Execution: Develop and execute comprehensive short and long-term strategies to drive market growth, penetration, and achieve business objectives, including specific initiatives for new and existing products, services, and verticals.
  • Regional and Market Pricing Strategy: Develop pricing offers and build business cases tailored to local market conditions, customer needs and competitive intensity.
  • Program and Project Management: Lead the design, implementation, and analysis of strategic initiatives and programs, including the launch and communication plans at the national and market levels, ensuring alignment with market and business needs.
  • Partnership and Alliance Management: Establish, nurture, and manage strategic partnerships and alliances, negotiating engagement terms to enhance market presence, drive revenue, and support mutual goals, while continuously assessing partner needs and business drivers.
  • Market Research and Analysis: Conduct thorough market research and provide detailed data analytics to inform strategic decision-making, optimize market strategies, and improve program effectiveness, including competitive analysis and market trends.
  • Compliance and

    Collaboration:

    Ensure compliance with regulations and collaborate cross-functionally with marketing, operations, and technical teams to drive results and innovation.
Job Contribution

An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in-depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long-term plans impacting the organization, and frequently collaborates with senior leadership.

Supervisor

No

Education/Experience

BS/BA degree desired. 5+ years of related experience. Certification is required in some areas.

Fair Chance Hiring

Candidates with arrest or convictions records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act.

Relevant Material

Job Duties for Criminal History
  • Contact with Customers/Candidates/Clients
  • Safety Sensitivity (Vehicle/Tool/Machine Operation - if applicable)
  • Handling/Proximity to Sensitive Information
Salary and Compensation

Our Lead Market Development jobs earn between $ - $ USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Perks and Benefits
  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
Weekly Hours

40

Time Type

Regular

Location

Atlanta, Georgia, Dallas, Texas, El Segundo, California

Salary Range

$ - $

Equal Employment Opportunity Statement

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status or any other characteristic protected by federal, state, or…

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