Manager, AEM DAM & Marketing Delivery Operations

Position: Manager, AEM DAM & Marketing Delivery Operations (Truist.com)
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Regular or Temporary:

Regular

Language Fluency:
English (Required)

Work Shift:

1st shift (United States of America)

Please review the following job description:

In accordance with Truist in-office expectations, this role will be in office 5 days/week, for those candidates who live within 35 miles of a Truist hub facility.

We are seeking a high-performing individual contributor to support day-to-day execution and governance of Adobe Experience Manager (AEM) Digital Asset Management (DAM) while also supporting Marketing Delivery across  and Authenticated Channels.

This role combines hands-on DAM management, content lifecycle coordination, and AEM authoring support, ensuring assets and content are structured, compliant, and efficiently delivered. You will operate as a key partner across Marketing, Creative, Legal, and Technology teams helping to drive consistency, quality, and operational rigor in a regulated environment.

You will also serve as a backup AEM Author, enabling continuity of marketing execution and supporting page and content updates as needed.

Key Responsibilities

AEM DAM Management & Asset Governance

* Day-to-day administration of AEM DAM, including asset ingestion, organization, metadata tagging, and archival

* Execute and uphold taxonomy, naming conventions, and metadata standards to ensure asset discoverability and reuse

* Coordinate with Creative, Content, and Channel partners on asset intake, versioning, and usage rights compliance

* Manage asset lifecycle activities including approvals, expiration tracking, archival, and retirement

* Maintain overall DAM hygiene, including duplication management and storage optimization

* Ensure assets meet brand, accessibility (WCAG), and regulatory standards

* Help drive the future state vision on Content Management

Marketing Delivery Operations & Content Lifecycle Execution

* Support execution of the end-to-end content lifecycle, from intake through publishing and decommissioning

* Follow and reinforce established governance processes, workflows, and documentation standards

* Ensure content accuracy, version control, and alignment with disclosures and compliance requirements

* Partner with Legal, Compliance, and Marketing stakeholders to support review and approval workflows

* Identify and suggest process improvements to increase efficiency and reduce operational risk

* Support Agile workflows, including intake, prioritization, and delivery tracking (Workfront, Jira, Rally)

AEM Authoring

* Serve as a backup AEM Author to build, edit, and publish marketing content

* Assemble pages using templates, components, and content fragments in alignment with UX and brand standards

* Configure page properties, metadata, tagging, and navigation elements

* Support content updates, publishing schedules, and campaign launches

* Troubleshoot basic rendering, linking, and layout issues within AEM

Cross-Functional Collaboration

* Work closely with Audience Builders, Channel Leads, Content Creators, UX, Creative, Legal, and Mar Tech partners

* Support content intake, requirements clarification, and delivery coordination

* Maintain clear documentation for asset libraries, governance practices, and content builds

* Help ensure alignment on asset usage, lifecycle expectations, and publishing readiness

Quality Assurance & Optimization

* Perform QA to ensure accuracy, consistency, accessibility, and responsiveness of assets and content

* Validate correct asset usage, formatting, and rendering across devices and channels

* Identify inefficiencies in workflows and recommend practical, scalable improvements

* Support testing and optimization efforts through accurate content and asset implementation

Compliance, Risk & Data Stewardship

* Ensure all work adheres to corporate governance, accessibility, and regulatory standards

* Maintain audit readiness through proper documentation and process adherence

* Manage rights-managed assets, licensing constraints, and expiration tracking

* Help protect the integrity of customer-facing content in a regulated environment

Required Qualifications

* Bachelor's degree in Marketing, Digital Media, Information Management, or related field (or equivalent experience)

* 5+ years of experience in AEM (DAM and/or Sites), digital asset management, or content operations

* Hands-on experience with metadata, taxonomy, and asset governance practices

* Experience supporting content lifecycle processes within a CMS environment

* Strong…