Senior Manager, Analytics

Senior Manager, Analytics

Company description A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people.

Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing. With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity. An ever-changing landscape and the need for fluid thinking is just part of our problem-solving nature.

Which means we're untethered from any specific medium or method—we go where ideas will work best. We are an expanding network with more than 5,000 employees, with agency brands throughout our global offices. Publicis Digital Experience brands include Razorfish, Digitas, Arc Worldwide, Saatchi Saatchi X, Plowshare, 3

Share, Epsilon Auto and the Publicis Commerce Exchange.

Overview The Analytic Consulting Group partners with internal and external clients and data providers, leveraging predictive analytics and advanced statistical techniques to drive strategic thought and effective decision making.

· Serve as the primary point of contact for key phases of the project; from project kick-off to presentation of results

· Assist in the development of project requirements, analytic plans, SOWs, project timelines, and other related materials for the management of deliverables

· Account for the overall management of analytic projects; including timeliness, quality, and client value

· Manage junior resource(s), who would be collaborating with internal and external stakeholders to manage data logistics, including data transfers, understanding data structures, business rules, etc. to enable project execution

· QA/QC data and report output to ensure accuracy

· Collaborate with leadership to devise strategic direction, and conduct analysis by qualitatively and/or quantitatively analyzing data/information

· Prepare reports, uncovering insights and developing business recommendations based on data findings

· Present reports to key internal and external stakeholders, effectively communicating the key findings and recommendations

· Manage multiple projects concurrently to ensure successful completion of analytic projects

· Manage and mentor junior staff members and project team colleagues

· Create compelling presentations that provide actionable insights and recommendations

· Participate in the sales process helping to craft proposals that meet client needs

· Prioritize and monitor project progress against goals; tracking budgeted hours

Minimum Qualifications:

· Bachelor's degree in a quantitative discipline (statistics, economics, mathematics, marketing analytics)

· 5+ years of experience in marketing analytics or customer retention analytics

· Proficient in SAS and/or SQL; minimum 5 years of experience

· Team player with the ability to mentor and manage junior resources

· Proficient in Microsoft Office Suite; including PowerPoint, Word, Excel and Outlook

· Solid planning, priority setting, and project management skills with experience managing multiple projects and resources concurrently

· Excellent verbal and written communication skills and good at developing relationships across cross-functional teams (including statistical, technical, and marketing resources)

· Ability to display data visually, creating powerful presentations which effectively demonstrate the value of analytic deliverables

· Highly motivated and collaborative

· Strong technical skills

· Acute attention to detail (QA/QC)

· Effective organization and time management skills

· Professional judgment

Desirable

Qualifications:

· Advanced degree (Master's/PhD) in Statistics, Economics or other quantitative discipline

· Automotive industry marketing…