Manager, Marketing Science
Listed on 2026-07-08
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IT/Tech
Data Analyst, Data Science Manager, Business Systems/ Tech Analyst
Position Purpose
Marketing Science associates generate actionable insights that help the enterprise understand the effectiveness of marketing investments and optimize future decision‑making. They leverage advanced measurement methodologies—including experimentation, causal inference, personalization measurement, and Marketing Mix Modeling (MMM)—to quantify incremental business impact and guide marketing strategy. Marketing Science associates are skilled in advanced analytics and analytical tools and languages such as GCP Big Query, Python, R, SQL, Jupyter Notebook, Adobe Analytics, and Tableau.
They possess deep expertise in marketing measurement and causal analytics, partnering closely with Marketing, Finance, Merchandising, Online, and Analytics teams to translate complex data into clear, actionable business recommendations.
The Manager, Marketing Science is responsible for leading, developing, and mentoring a high‑performing team of Marketing Science professionals while overseeing the processes and analytical capabilities that measure and improve the effectiveness of enterprise marketing investments. This role partners cross‑functionally to design and execute rigorous measurement strategies, including marketing experimentation, personalization measurement frameworks, and enterprise MMM initiatives. The role is responsible for translating complex business questions into scalable measurement solutions, developing actionable insights that influence marketing investment decisions, and continuously advancing the organization's measurement capabilities.
This leader fosters a culture of analytical excellence, innovation, and continuous learning, while overseeing the delivery of high‑quality analytical solutions, championing best practices in causal measurement and marketing science, and communicating complex analytical findings in a clear and compelling manner to business partners and senior leadership. Additionally, this role will help shape the evolution of enterprise marketing measurement by integrating experimentation, MMM, and emerging measurement capabilities to establish best‑in‑class Marketing Science practices across the organization.
- 20% – Business Collaboration – Collaborate with stakeholders, business partners, colleagues, developers and business analysts to deliver high quality analytics solutions;
Ensure all business requirements are met and the team has everything needed to perform their analysis. - 20% – Communicating Results – Provide requested insights to executive leadership as well as peer teams;
Present predictive and prescriptive insights to requestors to guide decision‑making. - 10% – Framing & Executing Analytics – Serve as data strategy consultants for the executive leadership team and provide answers to strategic questions;
Develop KPI Frameworks for internal organizations to measure performance. - 40% – People Management & Team Leadership – Provide leadership, mentorship and coaching to team members (individual contributors) and evaluate performance, execution, and contribution. Attract, retain and develop top talent to build an effective and high performing team. Support team in development of business knowledge and technical skills with clear plans and regular assessment of progress. Ensure appropriate processes and job‑specific requirements are properly documented.
Develop onboarding and training plan for both technical and soft skills that will ensure high level of capabilities within the team. Manage resources effectively to align with strategic initiatives and business needs. Foster collaboration with team members to develop a supportive and engaged team. Support team in the design and development of algorithms and models to use against large datasets to create business insights.
Drive team's results and celebrate accomplishments. - 10% – Project Management & Team Support – Management of business requests, roadmaps, and coordination across other teams to provide insights;
Advise all stakeholders on the level of effort involved in producing certain insights and establishing a new request.
- This position reports to the Senior…
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