Senior Data Science & Analytics Analyst; Media Analytics
Listed on 2026-09-05
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IT/Tech
Data Analyst, Data Science Manager, Business Systems & Technology Analysis
Senior Analyst
Razorfish is a marketing agency that delivers best-in-class media services. And our cross-functional Data Science & Analytics team plays a critical role in enabling marketing automation, shaping more intelligent strategies, and driving continuous improvement. We are seeking a highly analytical and detail-oriented Senior Analyst to support media analytics and measurement for a large Razorfish media client. This role is responsible for transforming data into clear, actionable insights that inform campaign optimization and support future planning.
The Senior Analyst partners with media, strategy, and analytics teams to ensure data is accurate, insights are relevant, and outputs are polished and decision-ready—with a focus on enabling faster, smarter media decisions.
Responsibilities:
- Analyze cross-channel media performance and deliver insights to support campaign optimization and planning
- Apply core media principles to distinguish between symptoms and drivers of performance, connecting media investment, audience strategy, creative effectiveness, and channel mix to business outcomes
- Support development and execution of measurement frameworks, learning agendas, and testing strategies
- Partner with media teams to identify in-flight optimization opportunities
- Deep dive into media & web analytics platforms to diagnose performance as needed
- Develop dashboards and reports that are intuitive and decision-focused
- Support reporting automation and data architecture
- Ensure data accuracy, consistency, and quality across outputs
- Contribute to presentations with insight-driven storytelling
Qualifications:
- 3–5+ years of experience in media, digital or marketing analytics
- Strong understanding of paid media metrics and performance drivers
- Experience translating data into insights and actionable recommendations
- Familiarity with measurement frameworks and performance analysis approaches
- Some proficiency in web analytics and visualization tools (e.g., Adobe Analytics, GA4)
- Experience with data visualization platforms (Looker, Tableau, PowerBI)
- Strong proficiency in SQL and cloud databases (Big Query preferred)
- Strong attention to detail and ability to deliver accurate, high-quality outputs
- Effective communication skills with ability to present insights clearly and concisely
Compensation Range: USD $73,150.00 - USD $96,200.00/Annually.
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